Essays about: "Business students"

Showing result 1 - 5 of 419 essays containing the words Business students.

1. 1. Skeptical but Supportive? An Experimental Study on ESG and Investment Decisions of Business School Students in Sweden and China

   University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

   Author : Gong Xiao; [2024]
   Keywords : Behavioral Finance; ESG; Investment Decisions; Business School;

   Abstract : As more and more investors utilize Environmental, Social, and Governance (ESG) to support their investment decisions, there is a growing body of research on ESG investing. However, most of the current research has focused primarily on sustainable finance, i.e., the Environment component of ESG, while neglecting the other two components. READ MORE

3. 2. Educating the future - Responsibly: A qualitative study about sustainability perceptions in education within Stockholm School of Economics

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Rasmus Sjögren; Zen Fung Pang; [2024]
   Keywords : Sustainability; Business School; Perception; Discursive Neo-institutionalism; Legitimacy theory;

   Abstract : Given the sustainability challenges that the world faces today, understanding and having insight into the nuances of sustainability and sustainability implementation is more important than ever. Business schools, as an incubator for future leaders, have an important role in fostering sustainable leadership. READ MORE

4. 3. Hennessy to Henny: Brand Hijacking

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Moboluwarin Owoturo; Ida Xing Fredmark; Dimitra Papangeli; [2024]
   Keywords : Hennessy; brand heritage; luxury brand; brand positioning; luxury positioning; brand associations; hip hop; 2Pac; USA; cognac; LVMH; Business and Economics;

   Abstract : This master case study delves into Hennessy's strategic efforts to dissociate itself from associations with the US hip hop community during the 1990s to the early 2000s in order to reclaim control over their brand. Authored by three master's students, the case study teaching notes provides insights of how students can solve the case of Hennessy's branding challenges and learn from the the innovative strategies Hennessy employed to overcome them. READ MORE

5. 4. Thinking Outside the Box Inside the Chat Box - The Impact of Large Language Models on Innovation

   University essay from Göteborgs universitet/Graduate School

   Author : Carl Ericson; Mattias Eriksson; [2023-07-19]
   Keywords : Innovation; Creativity; Product Improvement; LLMs; ChatGPT;

   Abstract : Innovation is a key driver in the pursuit of development for both organizations and society. The development of large language models (LLMs) is disrupting industries and redefining various tasks traditionally performed by humans, including how innovation could be conducted. READ MORE

6. 5. COVID-19 and Incentives of Higher Education

   University essay from Lunds universitet/Ekonomisk-historiska institutionen

   Author : Hedda Eld; [2023]
   Keywords : Higher Education; COVID-19; Incentives; Knowledge Economy; Human Capital Theory; Signaling Theory; Sheepskin Effects; Business and Economics;

   Abstract : What incentives do Swedish University students have to pursue higher education? If and how are these incentives affected by the COVID-19 pandemic? This study aims to investigate incentives of Swedish university students and possible influence of the COVID-19 pandemic on said incentives. This research is based on a qualitative survey and interviews that will contribute with nuanced reflections of the studied sample. READ MORE