Showing result 1 - 5 of 35 essays containing the words CONSUMER IN MOBILE PHONE.

  1. 1. Mobile Money and Financial Inclusion: A case study on Myanmar

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Anne Lobke Grootenhuis; [2019]
    Keywords : mobile money; mobile financial services; financial inclusion; financial exclusion; sustainable development; innovation; Myanmar; Business and Economics;

    Abstract : Worldwide, 1.7 billion individuals lack access to formal financial services. Yet, one billion of the financially excluded individuals have a mobile phone. Mobile money services take great benefit of this and are found a success in enabling financial inclusion on the African continent. READ MORE

  2. 2. Usability in M-commerce : Critical factors to consider when adapting m-commerce

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT; Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT; Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Aida Licina; Hannah Radtke; Charlotte Johansson; [2018]
    Keywords : E-commerce; M-commerce; M-commerce in Sweden; Usability; Mobile devices; Critical usability factors in m-commerce;

    Abstract : The electronic commerce is a phenomenon that has developed rapidly during recent years and has come to take larger part in the everyday life. The act of buying and selling products online is referred to as electronic commerce and today, this phenomenon is starting to take more space within the mobile devices which is called mobile commerce. READ MORE

  3. 3. Consumers and the Circular Economy - A study of consumer behavior about recycling and reuse of mobile phones

    University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

    Author : Gustav Thungren; Nastaran Zenouz Zargari; [2017-06-28]
    Keywords : ;

    Abstract : The aim of the study was to research consumer behavior concerning past-use and end-of-life WEEE in Sweden, with a particular focus on consumer attitudes towards recycling and reuse of used mobile phones in the context of a Circular Economy. Our study focused on Swedish student and obtained data via a survey conducted by the authors. READ MORE

  4. 4. Brand avoidance among the Chinese consumers in the mobile industry : The main drivers of the brand avoidance among the Chinese customers with the quantitative description.

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Xie Fei; Zhou Yu cen; [2017]
    Keywords : Anti-consumption,Brand avoidance,Smart phone,Chinese consumers,Chinese Mobile Phone Industry;

    Abstract : Brand avoidance is a new topic in consumer behavior research. The purpose of the study was to find the main driver(s) of the brand avoidance behavior among the Chinese mobile consumers. The study was based on the core framework of Lee, et al. (2009) and Knittel et al (2016). READ MORE

  5. 5. Determinants of European FinTech activity: 2008-2015

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Robbin van Schagen; Jorinda van Jole; [2017]
    Keywords : FinTech; financial innovation; Europe; determinants; start-ups;

    Abstract : FinTech has grown substantially since the 2008 financial crisis. European FinTech investments have increased from US$ 930 million in 2008 to US$ 46 billion in 2015. However, since FinTech is a relatively new industry, little academic research on the factors that influence FinTech development has been done. READ MORE