Essays about: "CUSTOMER SERVICES thesis"

Showing result 21 - 25 of 349 essays containing the words CUSTOMER SERVICES thesis.

  1. 21. Customer Satisfaction in the Digital Era: Exploring How Digital Service Providers Can Leverage Pre-existing Customer Data

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Annie Hartman; Johanna Elming; [2019]
    Keywords : Customer Satisfaction; Digital Services; Big Data; Logistic Regression;

    Abstract : This thesis reviews common methods and theories for measuring customer satisfaction for companies offering digitized services, with a focus on first movers. Specifically, it is investigated whether these theories are compatible with data-science models using preexisting company data. READ MORE

  2. 22. Utilizing big data from products in use to create value : A case study of Bosch Thermoteknik AB

    University essay from Linköpings universitet/Energisystem

    Author : Renisa Kokoneshi; [2019]
    Keywords : Creating value with Big Data;

    Abstract : New knowledge and insights are generated when big data is collected and processed. Traditionally, business generated data internally from operations and transactions across the value chain such as sales, customer service visits, orders, interaction with supplier as well as data gathered from research, surveys or other sources externally. READ MORE

  3. 23. DEVELOPING ORGANIZATIONAL DYNAMIC CAPABILITIES IN PROJECT-BASED INTEGRATED SOLUTION : A Study of Servitization in Chinese Water Treatment Industry

    University essay from Umeå universitet/Företagsekonomi

    Author : Hong Xiang Shao; [2019]
    Keywords : Performance; Dynamic Capabilities; Micro-foundations; Mechanisms; Project-based integrated solution; Project Manager; Service Providers; Service Co-creators;

    Abstract : Manufacturing firms seeking to create and extend competitive advantage are striving to include more services into their offerings. Meanwhile, there are research gaps such as how frontline service providers influence organizational dynamic capabilities and how organizational dynamic capabilities can be developed in servitization need to be systematically studied and explicitly explained. READ MORE

  4. 24. Coexistence and collaboration between different retail agglomerations

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi; Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Märtha Nilsson; Darien Salih; [2019]
    Keywords : Retail; agglomerations; coexistence; collaboration; attributes; retail agglomeration attractiveness;

    Abstract : During the past decades, the establishment of external shopping centers have been increasing, causing debates on how they affect the viability and vitality of city centers. Instead of studying them as individual actors that are in competition with each other, it is interesting to examine them as components that together make cities complete trading destinations. READ MORE

  5. 25. Servitization and its Effects on the Business Model : The Transition from Hardware Products to Software Services in Manufacturing

    University essay from Linköpings universitet/Industriell ekonomi; Linköpings universitet/Industriell ekonomi

    Author : Daniel Gunnarsson; Jonathan Axelsson; [2019]
    Keywords : Servitization; Business Model Innovation; Value Proposition; Customer- Centricity; Value-Based Pricing;

    Abstract : Companies within the manufacturing industry is undergoing changes in their business models to adapt to changing external environments and trends – whereas one general trend is toward servitization, the transition from hardware products to software services. These software services have shown to have an increasingly impactful role for former productbased firms to ensure future reliable profits and revenues. READ MORE