Essays about: "Company Motives"

Showing result 6 - 10 of 137 essays containing the words Company Motives.

  1. 6. Socio-Emotional Wealth and Green Innovation in  Family Firms : A case study research of a family firm's socio-emotional wealth influence on green product innovation

    University essay from

    Author : saba khaleefah; [2023]
    Keywords : Innovation; Green Innovation; Family firms; Socio-Emotional Wealth; Green Product Innovation.;

    Abstract : Socio-Emotional Wealth in family firms and its influence on green product innovations is an important theme in general management research. The purpose of the study was to understand the link between the socio-emotional wealth of family firms and green innovation to understand how family firms in their quest to preserve their socio-emotional wealth will influence green innovation motives. READ MORE

  2. 7. ALL BARK NO BITE? An explorative case study of BrewDog's Corporate Political Advocacy campaign

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Olivia Dinér; Alice Sävman; [2023]
    Keywords : Corporate Political Advocacy; Authenticity; Woke-washing; Entrepreneurial Leadership; CEO Activism; Challenger Brand; BrewDog; Social Sciences;

    Abstract : In times of political divisiveness, Corporate Political Advocacy (CPA) has emerged as a commonly used communication strategy whereby brands voice support for socio-political issues. Despite its increasing prominence, research of CPA in the field of strategic communication is scarce. READ MORE

  3. 8. Sustainability in SMEs: Motives, Barriers, and Challenges of Environmental Management Systems Certification

    University essay from Göteborgs universitet/Graduate School

    Author : Stjepan Dodik; Suliman Karahman; [2022-06-30]
    Keywords : ;

    Abstract : This study aims to understand how SMEs in Sweden perceive the pre- and post-implementation motives of Environmental Management Systems (EMS) certificates through understanding motives for adopting EMS certificates for the first time and understanding motives for maintaining the certificates. Moreover, the study also aims to understand the barriers and challenges of EMS certificates in order to identify reasons that prevent SMEs from adopting certificates. READ MORE

  4. 9. A Must or a Will? A study of the motives behind fashion retailers’ engagement in welfare projects in Bangladesh

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Iris Ekman; Karin Lindqvist; [2022-02-16]
    Keywords : Fashion industry; CSR; welfare projects; push factors; pull factors;

    Abstract : Fashion retailers operate in an industry characterized by outsourced production in countries with poor living and working conditions. The low control that consequently follows, is a challenge for fashion retailers to handle. In the past decade, awareness of the prevailing circumstances in the production countries has increased. READ MORE

  5. 10. Communication of Sustainable Brands within Food and Beverages : A Qualitative Study of KRAV’s CSR Communication

    University essay from SLU/Dept. of People and Society

    Author : Oscar Abelin; [2022]
    Keywords : csr communication; stakeholders; business returns;

    Abstract : We are today living in a complex food system. A system interlinked by series of stakeholders who are affected by each other’s decisions. When you purchase a pack of coffee in the grocery store, your action impacts several other actors. READ MORE