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Showing result 11 - 15 of 411 essays matching the above criteria.

  1. 11. Effectivisation of keywords extraction process : A supervised binary classification approach of scraped words from company websites

    University essay from Umeå universitet/Institutionen för matematik och matematisk statistik

    Author : Josef Andersson; Max Fremling; [2023]
    Keywords : Machine learning; keyword classification; unbalanced data; word embedding;

    Abstract : In today’s digital era, establishing an online presence and maintaining a well-structured website is vitalfor companies to remain competitive in their respective markets. A crucial aspect of online success liesin strategically selecting the right words to optimize customer engagement and search engine visibility. READ MORE

  3. 12. Enhancing Stock Management Efficiency at Excillum AB

    University essay from KTH/Produktionsutveckling

    Author : Clive Carvalho; [2023]
    Keywords : Safety Stock; Inventory Management; Stock Management; EOQ; Order Quantity; Reorder Point; Inventory Optimisation; Inventory control; MTO; Customer order time; Lead time; Demand; Säkerhetslager; Lagerhantering; Lagerhantering; EOQ; Orderkvantitet; Återbeställningspunkt; Lageroptimering; Lagerkontroll; MTO; Kundordertid; Ledtid; Efterfrågan;

    Abstract : This thesis work aims to improve the stock management system of Excillum AB, a Stockholm-based company that specializes in high-performance X-ray sources. The current stock management system has limitations, resulting in gaps when managing the inventory. READ MORE

  4. 13. The effects of servicescape on customer satisfaction and possible implications on customer retention within movie theater industry

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Fareed Ahmedi; Mustafa Al Salhi; Felix Huynh; [2023]
    Keywords : SF Bio; Movie theaters; Cinema; Leisure Service; Servicescape; Strategic Roles of Servicescape; Three Dimensions of Servicescape; Five Servicescape Factors;

    Abstract : Research questions: How does the servicescape in movie theaters, with a particular focus on SF Bio Västerås, influence customer satisfaction and retention, and what are the perceived quality and challenges associated with its implementation? Purpose: The purpose of this study is to explore how movie theaters, such as SF Bio Västerås, use servicescape to influence customer service experience. The study aims to investigate the customers' perceived quality of movie theater servicescape and its impact on customer satisfaction and retention. READ MORE

  5. 14. Spotlight on the factors impacting customer satisfaction in offline shopping : A quantitative study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Isabel Burch; Bofei Lu; Yihui Ren; [2023]
    Keywords : Offline Shopping; Customer Perceived Value; Customer Expectations; Touch Experience; Customer Satisfaction;

    Abstract : Background: Customers find great psychological satisfaction and pleasure when shopping. Customer satisfaction is crucial for a business's success, and increasing it will strengthenfinancial performance and competitiveness. READ MORE

  6. 15. Customer engagement and co-creation in crowdfunding : Multi-case study on tabletop Kickstarter campaigns

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Michael Polatos; Andrii Kernitskyi; [2023]
    Keywords : Customer engagement; Kickstarter; co-creation co-destruction of value; S-D logic;

    Abstract : Background: Crowdfunding is a new form of financing that has gained popularity among entrepreneurs seeking to fund innovative and creative projects. It involves collecting small amounts of money from a large number of potential backers through specialised websites. READ MORE