Essays about: "Determinants of consumption"

Showing result 1 - 5 of 57 essays containing the words Determinants of consumption.

  1. 1. Driven by Zero Emissions or Paramount Prestige? - Investigating the Coexistence of Environmental Concern and Materialism in Predicting Purchase Intentions of Premium Electric Cars

    University essay from Göteborgs universitet/Graduate School

    Author : Gustav Olofsson; Pontus Winblad; [2023-07-03]
    Keywords : Premium Electric Cars; Consumer Intentions; Theory of Planned Behavior; Environmental concern; Materialism; Sustainability Luxury Paradox; SEM Analysis;

    Abstract : As the world embraces sustainability, markets align with the shift and undergo transformations. One of which is the luxury segment, from which the integration of sustainability challenges the theorized paradoxical relationship of the two concepts. READ MORE

  2. 2. Don’t let the consequences of your transportation choice fly right over your head : The Effects of Socioeconomic Variables on Sustainable Transportation in Tourism

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Chloe Gartside; Mira Helfenritter; [2023]
    Keywords : Transportation; Socioeconomic variables; Travel behavior; Sustainable transportation; Consumption behavior;

    Abstract : Fostering environmentally friendly transport solutions for tourists lies at the core of the strategiesaimed at implementing sustainable tourism transportation. In this sense, this study aims toidentify the determinants of green mobility choices taken by young adults and adults to travel toand from their holiday destinations. READ MORE

  3. 3. How young people cope in times of economic uncertainty: A survey study on the determinants of personal saving and consumption intention among young adults

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Sofie Valentin; David Narva; [2023]
    Keywords : Consumer Behavior; Economic Uncertainty; Generation Y; Saving Intention; Theory of Planned Behavior;

    Abstract : With the rise of inflation in Sweden, daily economic decisions, including how to earn money, how much and what to save and consume, as well as how to protect against unforeseen expenses, have become even more challenging. Unlike older peers, coping in economic uncertainty will become a first-hand experience for young adults. READ MORE

  4. 4. Applying the Theory of Planned Behaviour to Predict the Consumption of Meat Analogues

    University essay from Göteborgs universitet/Graduate School

    Author : Alexej Mikus; Milena Conny Annika Desch; [2022-08-04]
    Keywords : Theory of Planned Behaviour TPB ; meat analogues; perceived sensory attributes; food curiosity; brand trust; consumer intention; consumer behaviour; sustainable consumption; food consumption; confirmatory factor analysis; structural equation modelling; binary logistic regression;

    Abstract : The increasing trend to consciously reduce meat consumption is accompanied by a strong growth in the supply and demand of meat analogue products. This study aims to predict the consumer intention to consume plant-based meat analogues based on an extension of Ajzen’s (1991) theory of planned behaviour (TPB) with the four factors: perceived sensory attributes, brand trust, food curiosity, and socio-demographic characteristics and lifestyle determinants. READ MORE

  5. 5. Analysis of the Impact of Population Share of Young Adults on the Healthy Beverage Market in High-income Countries

    University essay from Lunds universitet/Statistiska institutionen; Lunds universitet/Nationalekonomiska institutionen

    Author : Qingyun Chen; Muyi Gan; [2022]
    Keywords : fixed effects; causal analysis; beverage consumption; population share of young adults; sugar-sweetened beverages; Business and Economics;

    Abstract : In order to improve companies' and public health organizations' abilities to forecast the future beverage market volumes, it is crucial to identify the determinants of beverage consumption. Based on the market volume panel data from 2005 to 2020, this thesis formulates a fixed-effect model to examine the causal relationship between the population share of young adults and the market volumes of healthy beverages compared to unhealthy beverages in high-income countries. READ MORE