Essays about: "Emotional trust"

Showing result 1 - 5 of 78 essays containing the words Emotional trust.

  1. 1. Local History Awareness : And its Influence on Young People in a Post-Communist Region

    University essay from Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Author : Marwan M. Hassan; [2024]
    Keywords : local history; place attachment; regional affiliation; regional pride; civic engagement; social trust; regional identity; mobile learning; mobile website; post-communist communities; retrospective qualitative interviews; Eberswalde; East Germany;

    Abstract : This project explores the impact of a mobile website (MWS) designed to enhance knowledge and interest in local history among residents of Eberswalde as a sample for an Eastern German post-communist city. It aims to strengthen the sense of regional identity and attachment, potentially affecting their decision to remain in or leave the region. READ MORE

  2. 2. Tapestry of rural lives : trust and ties within BYGDSAM association

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Zana-Sofia Merdovic; [2024]
    Keywords : weak ties; civil associations; rural development;

    Abstract : Local communities across Europe have been experiencing a decline in population and public services. To counter this trend, civil society often steps up through voluntary associations. READ MORE

  3. 3. AI vs. Humans: Who do we trust?: Examining trust in AI among Swedish adults

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Rebecka Berg; Gustav Linder; [2024]
    Keywords : Trust in AI; Cognitive trust; Emotional trust; Subjectivity in AI; Decision-making;

    Abstract : This study investigates trust in Artificial Intelligence (AI) among Swedish adults, focusing on how different factors influence this trust and the nuances of AI-human decision-making. A quantitative survey, distributed mainly on Swedish university campuses, centered around four scenarios: Dating, Math, Doctor and Career, aimed at gauging emotional and cognitive trust in AI and the preference for AI or human recommendations across various contexts. READ MORE

  4. 4. Men’s perceptions of endorsers : A qualitative study on how brand love affects men when being exposed to influencer marketing versus celebrity endorsement

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Elin Nome; Alicia Lindahl; Olivia Jonsson; [2023]
    Keywords : Brand Love; Influencer Marketing; Social Media Influencer SMI ; Celebrity Endorsement; Endorsers; Men; Source Credibility;

    Abstract : Influencer marketing and celebrity endorsement has grown in the past years and has become a vital part of marketing in the fashion industry. This field has been well researched, however a gap in the research is the focus on men and the role brand love has. READ MORE

  5. 5. Exploring the Influence of Organizational Trust in Post-merger Integration Processes : A Multiple Case Study of Family Businesses

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Sandra Gasser; Anna-Maria Mirkovic; [2023]
    Keywords : Mergers Acquisitions; Family Businesses; Organizational Trust; Post-merger Integration Processes;

    Abstract : Background: In recent years, there has been an increasing recognition of the significance of mergers and acquisitions (M&As) involving family businesses, highlighting their pivotal role in the business landscape. Notably, in the M&A literature, the issue of employees’ trust in the organization emerges as a crucial component in facilitating a successful post-M&A integration. READ MORE