Essays about: "Employees as ambassadors"

Showing result 1 - 5 of 20 essays containing the words Employees as ambassadors.

  1. 1. Förändringsarbetet på fikapauserna: : en fallstudie av oplanerade förändringar på Handelsbanken

    University essay from SLU/Dept. of Economics

    Author : Aya Yasmin Abou-Naja; Sandra Dahlstrand; [2023]
    Keywords : Oplanerad förändring; förändringsmekanismer; organisationskultur; hållbarhetsförändring; Unplanned change; change mechanisms; organizational culture; sustainability change;

    Abstract : Förändringar i organisationer kan komma i flertalet olika former, strukturer, och omfattningar. Ett förändringsarbete som sker på fikapauserna i en organisation är en lös och oplanerad förändring där den drivande förändringsagenten är medarbetarna och deras sociala interaktioner. READ MORE

  2. 2. Between Discursive Power, Visibility and Resistance: A Critical Study of Employee Ambassadorship on Social Media

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Alessandra Sossini; [2023]
    Keywords : employee ambassadorship; employee communication; social media; power; Foucault; discourse; visibility; surveillance; resistance; Social Sciences;

    Abstract : Social media offers employees new opportunities to contribute as communicators and ambassadors to the strategic communication of organizations. However, this study problematizes the prevailing normative and managerial-dominated understanding of self-initiated employee ambassadorship on social media, which neglects power structures in which employees’ communication on social media is embedded. READ MORE

  3. 3. Incorporating Sustainability into Organizational Culture: An Exploration of Challenges and Solutions in the Swedish Banking Sector

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Anila Birinxhiku; Melina Hägerö; [2023]
    Keywords : Sustainability; Organizational culture; Change management; Challenges; Solutions; Swedish banking sector; Social Sciences; Business and Economics;

    Abstract : Sustainability has emerged as a critical aspect of business operations globally, encompassing environmental impact, social responsibility, and governance factors. With its ability to allocate financial resources, the banking sector plays a unique role in achieving global sustainability goals. READ MORE

  4. 4. External Digital Communication of Employer Branding Inclusivity : A Multiple Case Study:CGI Inc., Nexer Group & Toxic Interactive Solutions

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Ebrahim Al-Sharif; [2023]
    Keywords : Employer branding EB ; diversity branding; inclusion branding; employer of choice EOC ; external digital communication; information technology IT ; Arbetsgivarvarumärke; mångfaldsvarumärke; inkluderingsvarumärke; föredragen arbetsgivare; extern digital kommunikation; informationsteknologi IT ;

    Abstract : Background: To win the “war for talent” and recruit highly skilled candidates, employers need to distinguish themselves from their competitors by securing employer-of-choice (EOC) status. In competitive industries such as information technology (IT), companies focus on shaping unique employer branding (EB) strategies to help find or retain top talent and the indispensable edge or advantages that come along with them. READ MORE

  5. 5. I'll have what he's having : can a bank increase the financial equality?

    University essay from SLU/Dept. of Forest Economics

    Author : Cecilia Olander; [2022]
    Keywords : Economics; Entrepreneurs; Equality; Feminist theory; Finance; Strategy; Sustainable business models; Sustainability reporting; Sustainability strategy;

    Abstract : In Sweden, women own half as much as men, in the agricultural sector only 18% of business owners are women. Women tend to be viewed as more risk-averse than men by bank officials. Research has shown that young entrepreneurs are described differently depending on their genders. READ MORE