Essays about: "Erik Nguyen"

Found 4 essays containing the words Erik Nguyen.

  1. 1. Optimal Portfolio Allocation in the Middle East Real Estate Market: A Comparative Study of the UAE and Qatar : Why could UAE or Qatar be an opportunity for European businesses and portfolio investors in the Middle East?

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Ayman Bazerbashi; Erik Nguyen; [2023]
    Keywords : Real estate market; UAE; Qatar; European investment; Market conditions; Cultural understanding; Geopolitical risks; Investment strategies;

    Abstract : This research compares the real estate markets of the United Arab Emirates (UAE) and Qatar, focusing on opportunities and challenges for European businesses and portfolio investors. The study integrates theoretical frameworks, empirical findings from interviews, and analysis of official reports. READ MORE

  2. 2. AR/VR applications in fashion retailing : An exploratory study on the effectiveness of virtual try-on technology along the customer journey

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Erik Nguyen; Alex Nguyen; [2021]
    Keywords : AR VR; Consumer engagement; Consumer behavior; Customer journey; Customer experience; Virtual try-on; Fashion industry; Optical retailing;

    Abstract : This bachelor thesis explores a virtual try-on interface in the context of the fashion product category. It is argued that virtual representations of product offerings can stimulate consumers’ purchase intentions, and thus, enact an online transaction. READ MORE

  3. 3. Product Placement In Games : A quantitative study of how product placement in games affect on consumers' attitude towardthe brand.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Chang Zhiyu; Paul Nguyen; Erik Manestam; [2019]
    Keywords : Product Placement; Script Placement; Screen Placement; Plot Placement; Consumer Attitude; Brand.;

    Abstract : The purpose of this research paper was to explain how product placement in games influences the consumer’s attitude towards the brand. The aims during this work with the purpose in mind were to utilize quantitative methods in the pursuit of fulfilling the objective of answering how certain placement strategies can affect individual consumer’s attitudes. READ MORE

  4. 4. Development of a dashboard as part of PinDown’s new graphical user interface

    University essay from Lunds universitet/Högskoleingenjörsutbildning i datateknik

    Author : Mai Linh Nguyen; Erik Samuelsson; [2016]
    Keywords : dashboard design; dashboard development; usability; framework comparison; Technology and Engineering;

    Abstract : Dashboards are used in many different situations where it is necessary to be able to display information on a single screen, in a way so that the information can be monitored at a glance. This thesis explore the possibility of using a dashboard for the new graphical user interface of PinDown, an automatic debugging tool developed by Verifyter. READ MORE