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  1. 1. Corporate Dating : How Swedish companies manage relationships with Chinese customers

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Jonatan Axfjord; Jonas Johnsson; Filip Kaikkonen; [2014]
    Keywords : ;

    Abstract : The aim of this study is to examine how Swedish companies manage business relationships and cultural barriers with Chinese customers. In order to achieve this, two research questions were formulated. READ MORE