Essays about: "Focus groups interviews"

Showing result 16 - 20 of 634 essays containing the words Focus groups interviews.

  1. 16. Sustainability and Customer Values as Part of Strategic Marketing : A Focus Group Study Exploring What Customers Value in a Sustainable FMCG Product

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Matilda Schill; Ebba Flykt; [2023]
    Keywords : sustainability; FMCG products; customer values; behaviors; marketing; hållbarhet; “FMCG”-produkter; kundvärderingar; beteenden; marknadsföring;

    Abstract : This is a focus group study to explore the marketing process for a start-up company about to develop and launch a sustainable razor. In this process, understanding what the customers value in a sustainable product for daily use, such as razors, and how to apply this in the marketing process is of great importance. READ MORE

  3. 17. The Effects of Threads in a Chat Application and How to Design Them

    University essay from Lunds universitet/Ergonomi och aerosolteknologi; Lunds universitet/Certec - Rehabiliteringsteknik och Design

    Author : Le Filip Tran; Arvid Bengtsson; [2023]
    Keywords : Chat; Chat application; Chat threads; Usability; User-centered design; Technology and Engineering;

    Abstract : The usage of online communication has increased heavily in recent times, especially chat applications. It both makes communication faster and fits well with remote work. As the chats of large chat groups can be messy with many writers there is potential for improvement in regard to the structure and organization of messages. READ MORE

  4. 18. Pre-study for SMR and Nuclear Establishment in Norway

    University essay from Lunds universitet/Institutionen för energivetenskaper

    Author : Johan Stefan Nordström; [2023]
    Keywords : Energy mapping; Nuclear power; SMR; small modular reactors; siting; Norway; Energy; Technology and Engineering;

    Abstract : Norway has Europe’s highest share of renewable electricity production and the lowest power sector emissions. Thanks to the country’s stable power production, Norway has affordable and stable access to electricity, leading to industries choosing to relocate to the country. READ MORE

  5. 19. Exploring Intercultural Communication through Film & Television

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Leen Abo Leil; [2023]
    Keywords : Intercultural communication; competence; Film; Television Series; Edutainment; culture; adaptation; Interkulturell kommunikation; kompetens; Film; TV-serier; Edutainment; kultur; anpassning;

    Abstract : This study explores the elements that can or must be changed in a film or television series for it to be successfully adapted and translated into other languages, in order to be accepted and understood by other cultures. By conducting two focus groups and individual interviews with experts in the matter, this study demonstrates that film and television can be an intercultural communication tool that serves as a bridge between different cultures, breaking the barriers and providing an understanding of one another’s norms. READ MORE

  6. 20. Synen på medborgardialogen? : en studie om landskapsarkitekters syn på medborgardialoger i relation till gestaltningsprocessen

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Mika Uhrdin; Lisa Wikström; [2023]
    Keywords : fokusgrupp; medborgardialog; gestaltningsprocess; offentliga utemiljöer; landskapsarkitektur;

    Abstract : Arbete med fokusgrupper, genom medborgardialoger, i gestaltningsprocesser av offentliga utemiljöer är ett verktyg som idag används av landskapsarkitekter. Det finns emellertid inget övergripande ramverk för hur dessa ska genomföras. READ MORE