Essays about: "HOW TO CREATE A NEW BUSINESS COMPANY"

Showing result 16 - 20 of 201 essays containing the words HOW TO CREATE A NEW BUSINESS COMPANY.

  1. 16. How can B2B companies optimize their marketing and sales efforts in the customer journey with digital means? : A case study with a Swedish manufacturing company.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Lisa Svensson; Sanna Eriksson; [2022]
    Keywords : Data-driven Marketing; B2B Customer Journey; B2B Sales Funnel; B2B Sales Management; Digital Inbound Marketing; Digital Content Marketing; Growth hacking;

    Abstract : Rapid digital transformation, accelerated by covid-19 and a younger, more digital workforce, has changed the B2B sales environment affecting customer behavior, business practices and technologies. To adapt to this change B2B companies need to create new endeavors that connect marketing and sales activities, and identify how these can be efficiently enhanced by technology and digital tools. READ MORE

  3. 17. Analysis of Vertical Farming Business Model : Swegreen Case Study

    University essay from SLU/Dept. of Economics

    Author : Bahareh Maleki; [2022]
    Keywords : vertical farming VF ; business model canvas; business model; SWOT analysis; hydroponic agriculture; urban agriculture; in-store farming;

    Abstract : The world's population is projected to increase to 9 billion by 2050 according to the Food and Agriculture Organization, FAO (2020), and this growth in the earth's population is anticipated to put great pressure on the existing natural resources. It will increase food demand which would intensify agricultural production. READ MORE

  4. 18. Leadership change when scaling up in an entrepreneurial setting

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Jesper Vang; Dan Havner; [2022]
    Keywords : ;

    Abstract : As start-ups reach a point where they must seek new markets or otherwise expand its business to find a sustainable operational level, they enter the scaling phase. As scaling poses several new or changed parameters as well as challenges for the venture, the question of how the leadership changes arises when scaling. READ MORE

  5. 19. A qualitative research on Scope 3 reporting including challenges and improvements

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Emma Eichhardt; Olivia Steen; [2022]
    Keywords : ;

    Abstract : In recent years there has been an increased focus on the responsibility that companies have regarding the environment and there have been many new initiatives and regulations on how the companies should report on sustainability. One of these initiatives is the Greenhouse Gas protocol which introduced the term Scope 3 emissions 10 years ago, which covers indirect emissions up & down the value chain. READ MORE

  6. 20. Adpocalypse : The new privacy legislations’ impact on digital advertisement in Sweden

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Rebecca Hansson; [2022]
    Keywords : Media Planning; Digital Ads; Third-party tracking; Data mining; Internet Privacy Concerns and Regulations;

    Abstract : 2020 and 2021 were shocking years for advertising and digital marketing since both Apple and Google announced that they would limit third-party tracking. Google and Apple’s news created turmoil in the marketing business sector since advertisers no longer will be able to target and track the success of their digital ads as efficiently and effectively. READ MORE