Essays about: "New technology in media"
Showing result 36 - 40 of 439 essays containing the words New technology in media.
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36. Understanding the value of omnichannel practices in retailing : A business model multi-case exploration
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : In step with the development of digitalization, information technology has created an opportunity for retail organizations to offer new transaction mechanisms to their customers that can be used to their advantage and benefit value creation. Hence, many retail organizations today work to differentiate themselves by establishing omnichannel practices in which the company’s digital and physical channels are integrated to create a seamless and convenient customer experience. READ MORE
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37. Public Service Broadcasting in the digital media age : How streaming services reshape the role of Greek public network ERT from state to public service broadcaster?
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : Media are created to disseminate information and foster dialogue to support democratic societies. As society evolved and liberalism and marketization gained ground, Public Service Broadcasting was established to produce and distribute content that benefits society without aiming for profit. READ MORE
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38. Consumer preferences in video streaming
University essay from Umeå universitet/FöretagsekonomiAbstract : Social media is the undisputed leader regarding video streaming consumption at an international level, to the detriment of SVOD services. We arrived at this observation trying to understand consumer behaviors regarding this phenomenon. Surprised by this, we sought to understand what motivates consumers to watch streaming video. READ MORE
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39. 5G and The Industry : A Case of the Nigerian Financial Technology Sector
University essay from Uppsala universitet/Industriell teknikAbstract : As globalisation and digitalisation continue to grow, cellular networks have become a mainstay in actualising digital communication, connectivity, access to digital media, and the exploitation of information technologies. 5G, the fifth-generation cellular network, has been anticipated by many to address the communications needs of virtually all sectors of the global economy and is expected to drive completely new services, particularly productisation, within niche markets. READ MORE
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40. Does Short-form Video Application Shape Your Life? : An Empirical Study of TikTok Usage and Persuasive Behavior Change in China
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : Persuasive Technology(PT) was pioneered by BJ Fogg. The theory has been developed in several aspects and applied in education, health, entertainment, and online shopping. Short-form video application TikTok first launched in the media market in 2016. READ MORE