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Found 3 essays matching the above criteria.

  1. 1. Swedish Football Clubs : A study of how to increase the revenues in Allsvenskan

    University essay from Ekonomihögskolan, ELNU

    Author : Pär Karlsson; Fredrik Skännestig; [2011]
    Keywords : Swedish football clubs; Brand equity; Spectators; Sponsors; Investors; Revenue model; Sport marketing; Increasing revenues; Merchandising; Attendance;

    Abstract : The focus of the thesis is how football clubs can increase their revenues through brand equity and different marketing activities. The purpose is to develop a professional attitude towards football brands among the Swedish clubs and to increase the awareness of aspects possible to improve. READ MORE

  3. 2. Project Management in Sweden and Ethiopia - Potential improvements in Project Management methods

    University essay from Lunds universitet/Byggproduktion; Lunds universitet/Väg- och vattenbyggnad (CI)

    Author : Pär Karlsson; [2011]
    Keywords : Technology and Engineering;

    Abstract : The purpose of the study is to identify which successful methods of project management in Swedish projects that are appropriate to implement in the Ethiopian operations, and vice versa, to increase the efficiency and minimize the risks in construction projects. Subordinate objectives of the study are to: - Identify success factors in project management for studied projects. READ MORE

  4. 3. A multi-factor model for the Swedish stock market

    University essay from Lunds universitet/Nationalekonomiska institutionen

    Author : Patrik Nilsson; Pär Karlsson; [2006]
    Keywords : regression; Efficient market hypothesis; multi-factor model; statistical theory; prediction; fundamental variables; Economics; econometrics; economic theory; economic systems; economic policy; Nationalekonomi; ekonometri; ekonomisk teori; ekonomiska system; ekonomisk politik; Business and Economics;

    Abstract : In 1996, Robert A. Haugen and Nardin L. Baker published a study where they had made a multi-factor model based on micro-variables on the American stock market between 1979 and 1993. In testing the model on the examined period they made an average annual return of 30,9 percent. READ MORE