Essays about: "Perceived Ease of Use"

Showing result 31 - 35 of 132 essays containing the words Perceived Ease of Use.

  1. 31. Ready, set, live! How Do European Consumers Perceive the Value of Live Video Shopping and What are Their Motivations to Engage in It? A Qualitative Study

    University essay from Umeå universitet/Företagsekonomi

    Author : Elina Andersson; Nicolai Pitz; [2021]
    Keywords : Live Video Shopping; LVS; perceived value; consumer engagement; digital marketing; e-commerce; Technology Acceptance; Uses and Gratifications Theory;

    Abstract : The phenomenon of Live Video Shopping (LVS) has gained increased attention in recent years. Sinceapproximately 2017, the Chinese market has brought LVSto the attention of the public. In terms of overall market share, LVS was projected to account for roughly 20% of the overalle-commerce volume in Chinauntil 2021. READ MORE

  3. 32. EXPLORING ELDERLY PATIENTS´ BEHAVIOR & NEEDS INSIDE DIGITAL HEALTHCARE PLATFORMS

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Veronica Hardebro; Rebecka Edblad; [2021]
    Keywords : digital healthcare platforms; usage behavior; elderly patients; technology acceptance model; information communication technology.; digitala vårdplattformar; användarbeteende; äldre patienter; TAM; informations- och kommunikationsteknik;

    Abstract : Den ökande och snabba utvecklingen av informations- och kommunikationsteknik har skapat ett nytt ekosystem inom hälso- och sjukvårdssektorn bestående av digitala plattformar. Detta har gjort det möjligt för patienter att söka och ta emot vård på nya sätt som tidigare inte var möjligt. READ MORE

  4. 33. What conditions determine consumers' acceptance and use of omnichannel retailing in Swedish clothing industry

    University essay from Jönköping University/IHH, Centre for Family Entrepreneurship and Ownership (CeFEO); Jönköping University/IHH, Centre of Logistics and Supply Chain Management (CeLS)

    Author : TING YANG; Yang Wu; [2021]
    Keywords : Retail; Omnichannel; Consumer behaviour; SO-LO-MO;

    Abstract : Background  In the past, consumers would go to physical stores to gather information and end their shopping there, with physical stores being one of the few sources of product information. Today, with the coming of the digital age, there are gradually more and more channels to gather information. READ MORE

  5. 34. Factors influencing the mass adoption of VR video platforms

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Myroslava Zaiets; [2021]
    Keywords : Virtual Reality; Virtual Reality Ecosystem; VR Video; VR Platforms; Technology Adoption.;

    Abstract : Despite the number of studies demonstrating the opportunities for the broad implication of virtual reality (VR) across numerous industry domains, including media, this technology has not yet made history, to a large extent, because of the bottlenecks that prevent it from becoming mainstream. A number of media houses, video production companies, and even VR equipment developers such as The New York Times, Disney, or Oculus invested into the creation of the VR video platforms and apps with 360-degree films and VR movies. READ MORE

  6. 35. Applying the Technology Acceptance Model to AI decisions in the Swedish Telecom Industry

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Kashan Ali; Kim Freimann; [2021]
    Keywords : ;

    Abstract : · Purpose Artificial Intelligence is one of the trend areas in research. It is applied in many different contexts successfully including Telecom sector. The purpose of this study is to replicate the study done in application of AI in the medical sector to understand the similar challenges of using AI in the Telecom sector. READ MORE