Essays about: "Purchase Decisions"
Showing result 26 - 30 of 158 essays containing the words Purchase Decisions.
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26. Factors affecting the purchase decision of E-consumers in online shopping during covid-19: An Empirical Research
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : With the spread of covid-19 online shopping all over the globe has increased and with that the importance of E-commerce has also increased. The business managers, marketers and entrepreneurs need to know about the consumer’s preferences when are shopping online and the factors upon which their purchase decision is based. READ MORE
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27. Novel Technology in a Retail Space: A study of how IKEA retail space influences adoption of smart technology for the home
University essay from Lunds universitet/Avdelningen för etnologiAbstract : The objective of this thesis is to understand how a retail space could facilitate a broader adoption of a novel technology. I aim to respond to the following questions, (i) ‘What characterises the practice of operating a smart technology for the home?’, (ii) ‘Which are the main barriers to reaching out to a broader range of customers, as opposed to only the technology interested customers?’, and (iii) ‘What in the retail space would need to change to facilitate broader adoption of a novel technology?’. READ MORE
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28. A quantitative study on the effect LQS & LTS has on purchase intention in an online context
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background:Scarcity refers to a basic economic problem, the gap between limited resources and limitlesswants. This situation requires people to make decisions on how to allocate resourcesefficiently in order to satisfy basic needs and as many additional wants as possible. READ MORE
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29. Evaluation of Factors Affecting the Decision-Making Process of Sneaker Purchase among Chinese Post 90s Consumers
University essay from Jönköping University/IHH, FöretagsekonomiAbstract : Title Evaluation of Factors Affecting the Decision-Making Process of Sneaker Purchase among Chinese Post 90s Consumers. Background Sneakers have become an essential part of the younger generation's wardrobe in today's society, reflecting the millennial drive for comfort and leisure. READ MORE
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30. The ways the aesthetics of an e-commerce website influence a customer’s purchase decision
University essay from Blekinge Tekniska Högskola/Institutionen för programvaruteknikAbstract : More and more people choose to shop online in favor of physical stores. E-commerce websites are facing several challenges today including conversion rates and customers leaving the online shopping cart without making any purchases. READ MORE