Essays about: "Sample Questionnaire in thesis use"

Showing result 36 - 36 of 36 essays containing the words Sample Questionnaire in thesis use.

  1. 36. Online Brand Perception : Functionality and Representationality in the Printer Manufacturing Industry

    University essay from Internationella Handelshögskolan

    Author : Jenny Larsson; Maria Törnqvist; [2005]
    Keywords : brand; branding; industrial branding; added-value; Internet branding; functionality; representationality;

    Abstract : Background and problem: As Internet usage has become increasingly common and important in our society it is crucial for companies to acknowledge the impact of online branding. As differences between products are decreasing it is no longer sufficient to compete solely on price or quality. Thus the importance of brands and branding is increasing. READ MORE