Essays about: "Social Media Channels"

Showing result 21 - 25 of 247 essays containing the words Social Media Channels.

1. 21. Activism in MMORPGs: A case studyof the MapleStory player boycott

   University essay from Uppsala universitet/Medier och kommunikation

   Author : Tanzila Hakeem; [2022]
   Keywords : Gaming; Consumer Activism; Networked Social Movements; Digital Activism; Fandom; Participation; Consumerism; Globalization; Boycotting; Internet studies; social movements; Participatory politics;

   Abstract : This thesis explores how online gaming has become a central tool for networked social movements to participate in consumer activism. I look at the case study of MapleStory: a Korean MMORPG game and their consumer activism efforts started by the players. READ MORE

3. 22. The Instant Need to Shop

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Siri Lindgren; Louise Borg; [2022]
   Keywords : Instant shopping; Instagram; technology adaptation; retailer-consumer encounter; digital shopping channels; social media; retail industry; Social Sciences;

   Abstract : Abstract Title: The Instant need to shop - A qualitative study mapping out retailers perception of instant shopping Course: SMMM40, Service Management: Master’s (Two Years) Thesis (Spring 2022) Authors: Louise Borg & Siri Lindgren Supervisor: Devrim Umut Aslan Date of submission: 2022-05-17 Key words: Instant shopping, Instagram, technology adaptation, retailer-consumer encounter, digital shopping channels, social media, retail industry Aim and research questions: The aim of the study is to examine and get an in-depth understanding of retailers' perception and usage of shopping on social media in relation to consumers and technology adaptation. The research questions for the study is: How do retailers adapt to and use instant shopping? How do retailers perceive the encounter with consumers through instant shopping? Theoretical framework: The theoretical framework that has been applied in the study are technology adaptation, technology acceptance model (TAM) and retailer-consumer interface. READ MORE

4. 23. Framing the Russia-Ukraine war : The case of the most popular Russian and Ukrainian Telegram news channels

   University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

   Author : Karl Volkohon; [2022]
   Keywords : ;

   Abstract : This is a study of how the most popular Telegram news channels in Russia and in Ukraine framed the Russia-Ukraine war during the first weeks of Russia’s invasion of Ukraine in February 2022. Telegram is one of the most popular social media in Russia and Ukraine, it is a source of news for many people in both countries, and it had been used for propaganda before. READ MORE

5. 24. r/wallstreetbets Influence on the Stock Market

   University essay from Lunds universitet/Nationalekonomiska institutionen

   Author : Gustaf Kinch; Carl Tjernberg; [2022]
   Keywords : Reddit; wallstreetbets WSB ; Stock Return; Sentiment Analysis; Dictionary Analysis; Business and Economics;

   Abstract : This research aims to examine how much impact social media channels have on stock returns during unusual market events. We do this by measuring the sentiment and activity on the Reddit forum wallstreetbets (WSB) regarding some of the six most mentioned companies during the first four months of 2021 and connect this to their relative stock returns. READ MORE

6. 25. Community interactions : how visitors co-create Greenpeace’s online presence

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Aristeidis Andreas Progoulakis Kastillo; [2022]
   Keywords : community; Greenpeace; Facebook; page; social media; co-creation; online community; interaction; comments; environmental communication; marketing; NGO;

   Abstract : The online presence of environmental NGOs (ENGOs) has opened the opportunity to gain independence from the limitation of the news media coverage they can get. However, multiple challenges, including dealing with interactions on social media, are among the complexities of using those channels. READ MORE