Essays about: "Yi-ping Liu"

Found 1 essay containing the words Yi-ping Liu.

  1. 1. Trust Between Customers and Hotels: Through the Expression of Trust of Customers

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Yi-Ping Liu; [2020]
    Keywords : Trust; Customer Trust; Hotel Trust; Hotel Sector; Hospitality; Tourism; Service Industry; Tripadvisor; Netnography; Social Sciences;

    Abstract : The thesis aims to explore the customers' attitude and perception about trust between customers and hotels through the expression of trust of customers. Hotels nowadays interact and build relationships with customers frequently where there are many possible terms evoking expression of trust customers. READ MORE