Essays about: "about e-commerce"

Showing result 1 - 5 of 178 essays containing the words about e-commerce.

1. 1. EXPLORING ACCEPTANCE AND ADOPTION OF PRICING ROBOTS THROUGH THE AUTOMATION ACCEPTANCE MODEL. A case study within an e-commerce company

   University essay from Institutionen för tillämpad informationsteknologi

   Author : Clara Engström; Danijela Smoljan; [2023-11-20]
   Keywords : Automation acceptance model AAM ; Automation technology; Dynamic pricing robot; Technology acceptance model TAM ; Technology acceptance and adoption; Technology trust; Psychological Ownership PO ;

   Abstract : Recent technological advancements have enabled the development of more automated and adaptable technological environments. User acceptance and adoption of technology is a critical issue in the rapidly evolving technological landscape. Implementation of automation technology takes both financial and human resources. READ MORE

3. 2. "Cracking the GenZ Code: Unraveling the Needs, Pain Points, and Desires for an Improved Omnichannel Fashion Experience" : A qualitative study by understanding the consumer decision-making process

   University essay from Linnéuniversitetet/Institutionen för management (MAN)

   Author : Ebba Uhlin; Moa Lundberg; [2023]
   Keywords : Omnichannel; E-commerce; Physical Stores; Pain Points; Touchpoints; Customer Journey; Consumer Decision-Making Process; Retail Technologies; Generation Z;

   Abstract : In recent years there has been a remarkable distribution of the omnichannel environment, which has emerged as a significant factor in the fashion industry. Today's society is characterized by customers who possess extensive knowledge and easy access to information online, with the added convenience of constantly available e-commerce. READ MORE

4. 3. Context-Aware Fashion Recommender Systems to Provide Intent-based Recommendations to Customers

   University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

   Author : Edda Waciira; Marah Thomas; [2023]
   Keywords : e-commerce; Fashion Recommendation Systems; Machine Learning; Recommendation Systems;

   Abstract : In recent years, Recommendation Systems have revolutionized how social media and ecommerce are used. Fashion Recommendation Systems have made it easier for customers to do shopping, by recommending items to them based on various factors, such as their previous orders, and their similarities to other users. READ MORE

5. 4. Causality of small firm growth: Towards a model of relations among challenges SMEs face while growing, solutions to them and aspects of the context of the growth

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Ahmet Selim Engin; Jakub Siller; [2023]
   Keywords : SME; Small firms; Growing; Firm growth; Process; Interconnectedness; Causality; Causal; Relations; Effects; Challenges; Solutions; Context; Growth aspects; Business and Economics;

   Abstract : Even though researchers have investigated the growth of small and medium-sized enterprises (SMEs) for decades, we know little about the challenges they face due to their growth, what are the aspects of the context in which they emerge, and how they are addressed. Current literature provides even less knowledge about the causality of SME growth. READ MORE

6. 5. The E-Commerce of Tomorrow: An Experimental Study of How User-Generated Content can be integrated into a Retailer's Website for Fashion Merchandise Display

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Hannah Gustafsson; Klara Überall Jönsson; [2023]
   Keywords : User-Generated Content UGC ; Visual Merchandising; Technology Acceptance Model TAM ; Fashion E-commerce; Consumer Perceptions;

   Abstract : An increasing number of individuals are turning to User-Generated Content (UGC) to learn about various products and services. Prior customers' experiences and opinions significantly impact potential buyers' decision-making during the customer journey. READ MORE