Essays about: "behavioural psychology"

Showing result 11 - 15 of 27 essays containing the words behavioural psychology.

  1. 11. How Does the Experience of Social Power Affect the Amount of Facebook Activity?

    University essay from Lunds universitet/Institutionen för psykologi

    Author : Ray Pohjanheimo; [2017]
    Keywords : power; social psychology; social media; behavioural activation; facebook; Social Sciences;

    Abstract : Our study sought to reveal whether social power affects Facebook behaviour in a similar manner that it affects behaviour in the real world. We predicted that participants in the high power condition would be more active on Facebook compared to both low power and control conditions, while low power participants would be less active on Facebook. READ MORE

  3. 12. Improving interventions for the long-run : a systematic literature analysis of interventions for residential energy consumption reduction using a theory of motivation

    University essay from Lunds universitet/LUCSUS

    Author : Aakash Dhingra; [2017]
    Keywords : intervention; energy consumption; motivation; long-term; sustainability science; Social Sciences;

    Abstract : To address climate change, global greenhouse gas (GHG) emissions in the residential building sector, accounting for 39% in Sweden, need to reduce. While technological improvements and behavioural change are two commonly used strategies, the former is limited by rebound effects that range from 15-20% in Sweden. READ MORE

  4. 13. The power of (In)security narratives in populist Social Media: The far-right’s attempt of reclaiming conversation

    University essay from Lunds universitet/Statsvetenskapliga institutionen; Lunds universitet/Master of Science in Global Studies; Lunds universitet/Graduate School

    Author : Maximilian Rau; [2017]
    Keywords : Ontological security; Securitization; Nationalism; Identity; Populism; Social media; Facebook; Narrative analysis; Social Sciences;

    Abstract : This thesis explores the way how far-right populist movements manifest themselves through social media. It approaches the problem by taking a political psychology perspective of ontological security which informs the behavioural need of an individual and groups to search for stable identity narratives to create a secure feeling of biographical continuity. READ MORE

  5. 14. Purchasing behaviour on aesthetic items in online video games with real currency : The case of Counter Strike: Global Offensive

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Bruno Rodríguez; [2017]
    Keywords : Video games; Virtual Items; Aesthetics; Purchase Intention; Symbolic Value; Counter Strike;

    Abstract : Over the last decade, buying in-game content with real money has become a more common practice among players in order to unlock exclusive content in video games. Prior research has mainly focused on those functional digital items that provide an advantage to the buyer. READ MORE

  6. 15. Exploring tools to promote pro-environmental behaviour: : Can behavioural insights from psychology and behavioural economics be utilized to increase the recycling of food waste in Hökarängen, Sweden?

    University essay from Stockholms universitet/Stockholm Resilience Centre

    Author : Noah Linder; [2016]
    Keywords : Pro-environmental behaviour; Nudging; Social Marketing; Food waste recycling; Behaviour change;

    Abstract : Human behaviour need to change in order to avoid potentially catastrophic global environmental changes, thus promoting pro-environmental behaviour amongst individuals is one of today’s greatest challenges. This thesis presents a methodological approach for developing and designing implementations to promote pro-environmental behaviour, using behaviour insights from psychology and behavioural economics, mainly by combining theories from nudging and social marketing. READ MORE