Essays about: "business conclusion"

Showing result 16 - 20 of 2219 essays containing the words business conclusion.

1. 16. The Bouquet of Wine Consumption Drivers

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Pauline Bernadette Brussat; Olle Grönvall; [2023]
   Keywords : Wine research; consumer behaviour research; consumer motivation; personal involvement; wine consumption; generational research; Swedish wine market; Gen Z and Millennials; Business and Economics;

   Abstract : Thesis purpose: The core aim of this research is to confirm the application of the research model established by Taylor et al. (2018), focusing on intrinsic motivation, extrinsic motivation, and personal involvement, predicting wine consumption in Sweden. READ MORE

3. 17. Performance Measurement Systems, Middle Managers, and the Fight over Control

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Nicole Kronkvist; Fritjof Janson; Maja Muscat Scerri; [2023]
   Keywords : Performance Measurement Systems; Expectancy Theory; Middle Managers; Control; Motivation; Business and Economics;

   Abstract : Title: Performance Measurement Systems, Middle Managers, and the Fight over Control Seminar Date: June 2nd, 2023 Course: Business Administration: Bachelor’s degree project in organization. Undergraduate level, 15 credits. READ MORE

4. 18. Exploring Cross-Cultural Differences in Attitudes Towards SDG12

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Jessika Melander; Diana Al-Khameesi; [2023]
   Keywords : SDG; Consumer attitude; Cultural values; Hofstede;

   Abstract : Date: 2023/05/30 Level: Master thesis in Business Administration, 15cr Institution: School of Business, Society and Engineering, Mälardalen Authors: Diana Al-Khameesi, Jessika Melander Title: Exploring cross-cultural differences in attitudes towards SDG12  Supervisor: Emre Yldiz Keywords: SDG, Consumer attitude, Cultural values, Hofstede Research question: To what extent individuals’ attitudes towards SDG12 vary across cultures?  Purpose: To what extent the importance of cultural values of individuals has influenced consumer attitude towards SDG12 and what implications this have for the SDGs being marketed as international goals.  Method: A quantitative study; collecting 230 valid responses from individuals across multiple countries. READ MORE

5. 19. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
   Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

   Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

6. 20. The Impact of Corporate Social Responsibility DiversityEquity and Inclusion efforts on Brand Image

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Omar Khalafallah; Semhar Weldesylasie; [2023]
   Keywords : CSR; corporate social responsibility; diversity; equity and inclusion; trust; commitment; brand image;

   Abstract : Abstract Date:                         2023-05-30 Level:                        Master Thesis in Business Administration, 15 HP Institution:                School of Business, Society and Engineering, Mälardalen University  Authors:                    Omar Khalafallah, Semhar Weldesylasie  Title:                          The Impact of Corporate Social Responsibility Diversity Equity and Inclusion efforts on Brand Image. Supervisor:                Rana Mostaghel Keywords:                  CSR, corporate social responsibility, diversity, equity and inclusion, trust, commitment, brand image. READ MORE