Essays about: "company s strategy to enter a new market"

Showing result 16 - 20 of 25 essays containing the words company s strategy to enter a new market.

  1. 16. Emerging opportunities in the Vietnamese Electronic Road Toll market for Company X   

    University essay from Institutionen för ekonomi

    Author : Andreas Ferdinand; [2009]
    Keywords : Road Infrastructure; Toll; Vietnam; Transport; Vehicle;

    Abstract : Aim: The purpose of this study is to explore the Vietnamese market for Electronic Road Tolls. Company X is a world wide supplier of electronic toll systems. They are focusing on systems that will reduce traffic congestion in cities or congestion created by road charge toll systems. Company X has been active in the South East Asia for over 10 years. READ MORE

  2. 17. Towards the Future in Urban Public Transportation : Exploring Business Models for Innovation & New Business Entry

    University essay from Handelshögskolan BBS

    Author : Enging Chan; Christopher Niesner; Yen Thi Hong Vuong; [2009]
    Keywords : public transportation; innovation; technology; business model; value innovation; commercialization strategies; organizational integration; corporate venturing.;

    Abstract : This Master’s thesis explores the importance of creating a new form of business model that incorporates a more substantial focus on innovation business strategy, geared towards the public transportation industry. It specifically explores how multinational companies (MNCs) in urban public transportation can use their internally developed technologies to enter new businesses beyond their current core. READ MORE

  3. 18. Formulating a Proactive Entry Strategy for Ericsson in India New Site Leasing Industry

    University essay from Lunds universitet/Produktionsekonomi

    Author : Emily Ericsson; [2007]
    Keywords : Technology and Engineering;

    Abstract : Ericsson India is looking into the possibility to enter a new business in the country. The business is a “telecom site leasing” service which would be included in Ericsson’s service portfolio. Services are an increasingly important part of the company’s total revenues. READ MORE

  4. 19. Market Development through Materials Substitution - Supplying Added Value to the Musical Instrument Industry

    University essay from Lunds universitet/Produktionsekonomi

    Author : Patricia Wallner; Sarah Weibull; [2007]
    Keywords : Technology and Engineering;

    Abstract : The Sandvik Group is a world leading company and their unique competence in materials technology has resulted in three core areas; Cutting Tools, Mining and Construction and Materials Technology (SMT). This thesis has been initiated by their third business area, SMT, who is looking into the possibility to enter a new industry by offering superior material solutions. READ MORE

  5. 20. Going International? : Recommendations for SMEs in early stages of internationalization

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Andreas Gillsberg; Lars_Åke Wahlberg; [2007]
    Keywords : Internationalization; SME; Entrepreneurial Management;

    Abstract : Executive summary In a world where the Internet and good communications accelerates the globalization, having connections across borders becomes a competitive advantage. The easy access to a constant stream of information is making the opportunities countless, adding to the equation that the Internet and supplementary techniques such as different types of software are still very young, the opportunities will keep on emerge. READ MORE