Essays about: "customer loyalty"

Showing result 26 - 30 of 388 essays containing the words customer loyalty.

  1. 26. Assessing the Viability of Random Indexing in Song Recommender Systems

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Erik Rosén; Sead Kozic; [2023]
    Keywords : ;

    Abstract : This thesis assesses how Random Indexing performs as a recommender system for music recommendations. Recommender systems have gotten more and more important as the amount of content provided gets larger and larger. They are usually focused on either product traits, and how they relate, or users and their past consumption. READ MORE

  2. 27. Digital transformation in interior design industry using human-centered design : Addressing internal limitations in the furniture, fixtures, and equipment department and enhancing satisfaction of corporate clients and interior design professionals of UAE-based interior design company

    University essay from Mälardalens universitet/Akademin för innovation, design och teknik

    Author : Yuliya Urban; [2023]
    Keywords : ;

    Abstract : This research provides a comprehensive analysis of the commercial furniture sales industry, with a focus on identifying how digital technologies can be utilized to improve customer satisfaction. The study explores the various internal limitations that can impact customer satisfaction, such as communication breakdowns, lack of collaboration, and inefficient project management processes. READ MORE

  3. 28. Avoidance Practices within Returns Management : Indetifying Solutions and Assessing Feasibility for Reducing Returns in Fashion E-commerce

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Melis Irem Okur; Sandra Ransed; [2023]
    Keywords : E-commerce; Returns Management; Customer Returning Behavior; Return Avoidance; Fashion Industry; E-handel; Returhantering; Returbeteende; Förebyggande metoder; Modebranschen;

    Abstract : Returns in the fashion e-commerce industry have experienced a significant increase in recent years, and with the continuous growth of e-commerce, returns are expected to further increase. Companies are faced with the choice of either improving existing return processes or focusing on avoiding returns before a purchase is made. READ MORE

  4. 29. Predicting Customer Churn in E-commerce Using Statistical Modeling and Feature Importance Analysis : A Comparison of Random Forest and Logistic Regression Approaches

    University essay from Umeå universitet/Institutionen för matematik och matematisk statistik

    Author : Amanda Rudälv; [2023]
    Keywords : Customer behavior; E-commerce; Churn prediction; Statistical model; Machine learning; Random forest; Logistic regression; Feature importance; Kundbeteende; E-handel; Kundbortfall; Statistisk modell; Maskininlärning; Random forest; Logistisk regression; Variabelsignifikans;

    Abstract : While operating in online markets offers opportunities for expanded assortment and convenience, it also poses challenges such as increased competition and the need to build personal relationships with customers. Customer retention be- comes crucial in maintaining a successful business, emphasizing the importance of understanding customer behavior. READ MORE

  5. 30. How can gamification increase the effectiveness of customer retention? : A case study of ICA’s loyalty application

    University essay from Uppsala universitet/Institutionen för speldesign

    Author : Viktor Carlsson; Felix Olofsson; [2023]
    Keywords : Engagement; Gamification; Loyalty; Retention; Octalysis;

    Abstract : This research investigated how the effectiveness of gamification can increase customer retention. Obtaining and maintaining customer retention is a critical challenge for all customer-dependent markets within any industry. READ MORE