Essays about: "examples of business communication thesis"

Showing result 1 - 5 of 26 essays containing the words examples of business communication thesis.

  1. 1. Value creation within a digital service platform through the lens of service-dominant (S-D) logic : A case study of Eljun’s digital payment platform

    University essay from Uppsala universitet/Industriell teknik

    Author : Lena Baum; Imge Günes; [2023]
    Keywords : value creation; value co-creation; value proposition canvas; digital platform; service-dominant logic;

    Abstract : The number of companies who base their business model on digital platforms has increased in the recent years. Successful examples of digital platforms are e.g., Airbnb, Klarna or Uber. READ MORE

  3. 2. Developing Guidelines for Proactive Supply Chain Risk Management - A Case Study at IKEA Category Food Logistic Services

    University essay from Lunds universitet/Teknisk logistik

    Author : Isabella Dahlheim; Anna Myhrman; [2023]
    Keywords : Supply Chain Risk Management SCRM ; Proactive SCRM; Risk Management Maturity; Risk Culture; Learnings Lessons Learned ; Multiple Case Study; Design Science Research Approach; Technology and Engineering;

    Abstract : The number of supply chain disruptions has increased over the last couple of years. The Covid-19 Pandemic, blockage of the Suez Canal and Russian invasion of Ukraine are some well-known examples of disruptions. READ MORE

  4. 3. Are you as green as the Grinch - or is it just an illusion?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Emelie Persson; Linnea Svensson; [2022]
    Keywords : Attitude-behaviour gap; online consumer behaviour; green consumption; green marketing; green communication strategies; Business and Economics;

    Abstract : Thesis purpose: The purpose of this thesis is to reveal what critical factors affect the attitude-behaviour gap when consuming green apparel online, and what aspects in retailers’ green communication strategies are perceived to have an influence on performing green consumer behaviour online. Theoretical perspective: An own illustration of a theoretical framework has emerged from the reviewed literature. READ MORE

  5. 4. An analysis of the Peer-to-Peer model of the sharing economy as an ecosystem platform. A case in the furnishing sector: TAGE for the Municipality of Göteborg

    University essay from Göteborgs universitet/Graduate School

    Author : Carlotta Muscolino; [2021-07-08]
    Keywords : Sharing economy; sharing service; furniture sector; peer-to-peer sharing economy; peer-to-peer furniture sector; value proposition; bottleneck sharing furniture;

    Abstract : Modern society is leaving behind the concept of a linear economy and moving ever closer to that of a circular economy. Therefore, the way we act has changed to become more and more sustainable. READ MORE

  6. 5. Understanding the role of social networks in the process of internationalization

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Rakibul Islam; Suprim Timila; [2021]
    Keywords : Social Media; Social Networks; Effectual Internationalization; Strategic Alliances; Platform Communication; branding;

    Abstract : This thesis aims to explore the role of social network in the international market for the companies that plan to test their capabilities of social network for enhancement of business. In order to explore such capabilities, LinkedIn, Facebook, twitter and other social networks have been considered as examples, using companies from three different countries France, China and India. READ MORE