Essays about: "internet marketing technologies"

Showing result 21 - 23 of 23 essays containing the words internet marketing technologies.

  1. 21. Networked products create new business opportunities : MBA thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Anders Gustafsson; [2007]
    Keywords : Networked products; smart services; added value; marketing mix; marketing strategies; value chain; business models;

    Abstract : This work is performed as a pre-study to investigate new business opportunities for companies who are product-centric oriented but want to move in the direction of being a customer-centric organization by using technologies based on networked products. The study describes IntelliCom, which is a company selling network enabling products. READ MORE

  3. 22. PODVERTISING : -Swedish Attitudes towards International Ad-spots in Podcasts

    University essay from Ekonomihögskolan, EHV

    Author : Isabelle Åslund; Jenny Ridåker; Leila Yassin; [2006]
    Keywords : Podvertising Podcasting; International Marketing Strategy; Attitudes;

    Abstract : For years companies have fashioned communication strategies based on print, radio, and TV to broadcast their message. But times are changing. READ MORE

  4. 23. Direktmarknadsföringens alternativ : en fallstudie för Logosol AB

    University essay from SLU/Dept. of Forest Products

    Author : Markus Forsbäck; [2004]
    Keywords : direktmarknadsföring;

    Abstract : Logosol is a company that produce small-scale wood processing products. To be able to expand the business Logosol have decided to increase exports, their target markets are the US, Russia, Germany and Norway. The expansion has mainly been through subsidiaries situated on the abroad markets. READ MORE