Essays about: "media witnessing"

Showing result 1 - 5 of 8 essays containing the words media witnessing.

  1. 1. Are you fitting in? A study on the effects of fitness influencers on male body image

    University essay from Jönköping University/IHH, Marketing and Logistics

    Author : Anne Heinicke; Zoe Vagic; [2023]
    Keywords : body image; fitness influencer; body dissatisfaction; social comparison theory;

    Abstract : Background: The ideals of beauty standards had been under constant change throughout history, and quite often would remain out of reach to the determent of many. The application of an idealized image of oneself remains a powerful tool when it comes to persuasion in social media and marketing. READ MORE

  3. 2. Navigating the smartphone era in times of war : Ukrainian civilians' smartphone usage in the aftermath of the Russian invasion into Ukraine in 2022

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Olga Zaporozhets; [2023]
    Keywords : Smartphone technology; Ukrainian civilians; Russian-Ukrainian war; Social Sciences;

    Abstract : The study examines the role of smartphones as both a media technology and media practice in the context of the war between Ukraine and Russia starting in 2022. Focusing on Ukrainian civilians, who constitute one of the most networked societies, the research explores the extent and quality of smartphone technology's pervasiveness, evolving social dynamics and experiences shaped by smartphone-mediated communication, and the implications of smartphone-mediated involvement for civilians' experiences of the war. READ MORE

  4. 3. A visual representation of the Russo-Ukrainian War Through the Perspective of Ukrainian and Russian Milbloggers on Telegram

    University essay from Uppsala universitet/Institutet för Rysslands- och Eurasienstudier; Uppsala universitet/Institutionen för informatik och media

    Author : Julia Mazur; [2023]
    Keywords : Russo-Ukrainian War; Russia; Ukraine; Telegram; Mediatization; Media; Visual representation;

    Abstract : The theory of mediatized war implies that any study of conflict that takes place in modern times must also consider the impact of the media within that conflict, especially including new media and communication technologies. Images as visual representations of war have become a part of the information warfare and used to create narratives rooted in the culture of media witnessing (Mortensen) but sometimes entirely divorced from reality (Baudrillard’s simulacrum). READ MORE

  5. 4. Social media's role in company transperency : A qualitative study of private firms in northern Sweden

    University essay from Umeå universitet/Företagsekonomi

    Author : Terese Ohlsson; [2022]
    Keywords : transperency; social media; CSR; communication; private firms.;

    Abstract : The interest in company transparency has increased in the last years. This has been a demand from customers and other stakeholders after witnessing numerus scandals by big companies. Along with this, being transparent has also become a goal for a lot of companies today. READ MORE

  6. 5. Intrinsic and Extrinsic motivation in fitness : A quantitative study regarding motivational factors and its impact on wellbeing

    University essay from Linnéuniversitetet/Institutionen för idrottsvetenskap (ID)

    Author : Joep Engelbert van Bevervoorde; [2021]
    Keywords : Intrinsic motivation; Extrinsic motivation; Self-Determination; social media; fitness; wellbeing;

    Abstract : Motivation is what drives us to reach our goals and desires in life. As of today, we are witnessing a global movement that consists of fitness and social media. Both embodiments tend to fuel each other, paving the way for new forms of motivation to rise and influence us daily. READ MORE