Essays about: "professional service branding"

Showing result 6 - 7 of 7 essays containing the words professional service branding.

  1. 6. Mind the Ga p : En studie om samarbetet mellan externa designers och deras uppdragsgivare ur designerns perspektiv

    University essay from Institutionen för ekonomi och företagande

    Author : Karim Walldén; Isabella Paulsen; [2007]
    Keywords : Brand; Branding; Brief; Client; Cooperation; Design; Design agency; Gap; Gap analysis; Interview; Qualitative study; Brief; Design; Designbyrå; Gap; Gapanalysen; Intervjuer; Kvalitativ studie; Samarbete; Uppdragsgivare; Varumärke; Varumärkesbyggande;

    Abstract : Many design agencies and designers like to see design as a longtime strategic investment for any company. However, knowledge of design as a strategic resource depends on ones professional background and ones knowledge of design as such. READ MORE

  2. 7. Cyberbranding of Swedish Stock Photography Agencies

    University essay from Handelshögskolan vid Umeå universitet

    Author : David Schreiner; [2007]
    Keywords : Stock photography agency; marketing; brand building; Bildbyrå; marknadsföring; varumärkesbyggnad;

    Abstract : This study intends to find out how Swedish stock photography agencies use the Internet and specifically their websites as tools for building their brands. Lately more and more specialized stock agencies are emerging and due to the digital revolution these agencies are almost solely Internet based. READ MORE