Essays about: "questionnaire sampling strategy"

Showing result 21 - 25 of 29 essays containing the words questionnaire sampling strategy.

  1. 21. Smart Devices as U-Learning Tools: Key Factors Influencing Users’ Intention

    University essay from Stockholms universitet/Management & Organisation

    Author : Najibullah Aziz; [2015]
    Keywords : Technology Acceptance Model TAM ; the modified Unified Theory of Acceptance and Usage Technology UTAUT ; Expectation-Confirmation Theory ECT ; Mobile Learning; Ubiquitous Learning; U-learning;

    Abstract : There was a lack of knowledge about the user’s acceptance of smart devices as ubiquitous learning (u-learning) tools at higher education institutions in Sweden. As the mobile technology grows, the demand for mobile devices, particularly smart devices increases as well. READ MORE

  3. 22. Disclosing Personal Information to Social Networking Site Providers : The role of trust, risk and perceived benefits

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Nima Ghamari; Lovisa Mellbin; [2015]
    Keywords : Social Networking Sites; SNS; User-to-organizational privacy; Personal information disclosure; behavioral intention; Trusting beliefs; trust; risk beliefs; risk; Self-presentation;

    Abstract : This thesis is set to investigate the factors that affect the intention to disclose personal information to SNS providers. The purpose of this study is to identify factors and how these factors affect the behavioral intention to disclose personal information to SNS from a new angle of analysis, namely through a user-to-organizational approach. READ MORE

  4. 23. The link between consumer perception and satisfaction : A comparative study of shopping malls and city centres 

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Isabelle Lundmark; Joanna Mainaud; Katarina Sjögren; [2014]
    Keywords : Perception; Consumer Customer satisfaction; Choice and Store variety; Convenience; Facilities; Social; Service Quality; Atmosphere;

    Abstract : Background: It is a known phenomenon that when external shopping malls arise next to cities the business of the city centres can be affected. This situation occurs since many years and in various places in the world, even Sweden. READ MORE

  5. 24. Functional Food : A study of consumer attitudes towards functional foods in Sweden

    University essay from Institutionen för marknadsföring (MF)

    Author : Jesper Somehagen; Charlton Holmes; Rashed Saleh; [2013]
    Keywords : Attitudes; Consumer attitudes; Functional foods; Consumer behaviour;

    Abstract : During the last few decades the interest and demand for both healthy food and different beverages has increased the interest for healthy food and it is expected to continue increasing in the future. A strong reason for this is the desire among more and more people to live healthy and long lives. READ MORE

  6. 25. Analyzing the determinants of the UK consumer's engagement in Viral Marketing on Social Networking Sites : A university Student's perspective

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Ali Alkhateeb; Zahir Alli; Wissam Moussa; [2012]
    Keywords : Viral Marketing;

    Abstract : Social media, especially the social networking sites (SNS) like Facebook.com, has experienced exponential growth all across the globe in the last decade. It is rapidly attracting the consumers and replacing the traditional media. READ MORE