Essays about: "role of customer to innovation"

Showing result 1 - 5 of 83 essays containing the words role of customer to innovation.

  1. 1. The new era of Electric Vehicles: Rolling out the Energy Storage Solution of Tomorrow - A single case study investigating fleet customers' opportunities and challenges with adopting Vehicle-to-Grid technology, to identify complexities and important considerations when accelerating the implementation.

    University essay from Göteborgs universitet/Graduate School

    Author : Fanny Söderström; Maria Nordin; [2023-07-20]
    Keywords : Innovation; Sustainability; Technology Adoption; Electrical Distribution; Power Grid; Electric Vehicles; Energy Storage Solutions; Renewable Energy; V2X; Vehicle-to-Grid; V2G;

    Abstract : The following thesis investigates the complexities of implementing the Vehicle-to-Grid (V2G) technology. It explores the perceived benefits and challenges that fleet customers within an automotive company have towards the technology. READ MORE

  3. 2. Business Model Changes in the Automobile Industry - A Single Case Study of Volvo Cars

    University essay from Göteborgs universitet/Graduate School

    Author : Nahid Salehi; [2023-07-19]
    Keywords : Business model; business model changes; strategy; automotive industry; Volvo Cars;

    Abstract : The automotive industry's fast-paced environment, digitalization, and electrification have shed light on the significance of the business model (BM) changes. Responding effectively and promptly to the initiative changes and trends is needed for the firms to have profitability. READ MORE

  4. 3. Learning Through Taking Action : An empirical study into the early-stage business model development for a novel technology

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Daniel Maslov; Hugo Javenius; [2023]
    Keywords : Business Model; Business Model Innovation; Business Model Development; Business Model Innovation Process; Business Model Tools and Methods; Action Research; Nascent Market Entry; Multi-Disciplinary Innovation; 3D Bioprinting; Affärsmodell; Affärsmodellsinnovation; Affärsmodellutveckling; Affärsmodellsinnovationsprocess; Affärsmodells-verktyg och metoder; Aktionsforskning; Begynnande marknadsinträde; Multidisciplinär innovation; 3D-bioprinting;

    Abstract : This thesis examines the critical factors shaping early-stage business model development. As a result, this paper provides insights and recommendations for the effective commercialization of innovations. READ MORE

  5. 4. Enhancing Interfunctional Coordination in B2B Companies: The Strategic Potential of Digital Tools : A qualitative study on how digitalization can be used as a strategic driver to enhance interfunctional coordination and improve customer orientation in B2B.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Matilda Krantz; [2023]
    Keywords : interfunctional coordination; cross-functional; digitalization; supply chain; sales; marketing; B2B; go-to-market strategy; sharing information; customer orientation; customer value;

    Abstract : In an ever-evolving digital landscape, the way we do business changes rapidly.  In this landscape, B2B companies are confronted with challenges that demand adaptation and reevaluation of their business models, such as exploring innovative approaches to resource utilization and streamlining workflows. READ MORE

  6. 5. Human-Like Chatbot : A quantitative study of the emotional response toward human-to-machine interaction

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Anastasiia Jönsson; Clara Nordberg; [2023]
    Keywords : Digital Marketing; Chatbot; Emotion; Empathy; Humanlike; Human-to-machine interaction; ChatGPT;

    Abstract : Problem formulation: The problem that the thesis research relates to is the limitations of artificially intelligent chatbots as interlocutors. The emotional component of communication plays an essential role in the customer experience, but many users have a negative attitude toward chatbots due to their lack of humanity and empathy. READ MORE