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Showing result 1 - 5 of 21 essays matching the above criteria.

  1. 1. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Amanda Hansson; Tobias Stenström; [2023-06-28]
    Keywords : : luxury fashion; budget fashion; Japanese fashion; marketing mix; Japanese culture; consumer behavior;

    Abstract : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. READ MORE

  3. 2. Off with the Offset: The Reshaping of Voluntary Carbon Market Post-Paris Agreement

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Shilin Wang; Arnachani Riaseta; [2022]
    Keywords : Paris Agreement; Voluntary Carbon Market; Carbon offsetting; Market-shaping; Market work;

    Abstract : The 2015 Paris Agreement presented a fundamental disruption to the fabric of international carbon markets, while at the same time it has been increasing voluntary demand for carbon credits. As a result, voluntary carbon market (VCM) actors, particularly those producing and distributing carbon credits, are facing an intriguing dilemma. READ MORE

  4. 3. The ethical price for dairy

    University essay from SLU/Dept. of Animal Environment and Health

    Author : Katrin Bauer; [2021]
    Keywords : animal ethics; dairy industry; Europe;

    Abstract : In the 21st century people in modern society within Europe are used to go to a supermarket to buy groceries of daily need. Everything is easily available and affordable and barely anyone is aware of the production of their consumed goods, their origin and unpleasant side effects. READ MORE

  5. 4. Valuation studies in practise: Consumers acquisition of secondhand clothing through online channels at Myrorna (Sweden)

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Ngan Phan; Priya Pradhan; [2021]
    Keywords : Secondhand clothes; consumer’s valuation; value device; online platform; secondhand retailers; firsthand retailers; Social Sciences;

    Abstract : Textile industry is one of the most polluting industries in the world and fast fashion is the unsustainable practice that most consumers are following. Adopting the habit of purchasing secondhand goods can lead to a more sustainable life. READ MORE

  6. 5. Modelling bifacial photovoltaic systems : Evaluating the albedo impact on bifacial PV systems based on case studies in Denver, USA and Västerås, Sweden

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Anton Nygren; Elin Sundström; [2021]
    Keywords : Bifacial PV; albedo; modelling photovoltaics; solar radiation; module price; OptiCE;

    Abstract : This study aims to develop a simulation and optimisation tool for bifacial photovoltaic (PV) modules based on the open-source code OptiCE and evaluate dynamic and static albedo impact on a bifacial PV system. Further, a review of the market price development of bifacial PVs' and an optimisation to maximise energy output was conducted. READ MORE