Essays about: "strategic corporate social responsibility"
Showing result 11 - 15 of 106 essays containing the words strategic corporate social responsibility.
-
11. Competing on sustainability - A study on stakeholder interaction, becoming truly sustainable and obtaining a sustained competitive advantage in an industry characterized by low sustainability maturity
University essay from Lunds universitet/ProduktionsekonomiAbstract : Although more and more companies are facing increasing pressure to take responsibility for their actions impacting sustainability, the pharmaceutical industry and in extension the cold chain solutions industry, have previously been exempted from scrutiny. Research on sustainability in the industry is lagging, why this master thesis aims to explore how sustainability can be incorporated into the business model while avoiding creating a disconnect between corporate strategy and actual sustainability impact. READ MORE
-
12. Understanding actions of corporate social responsibility : A comparative case study of Swedish corporations’ CSR practices in Mexico
University essay from Stockholms universitet/Institutionen för ekonomisk historia och internationella relationerAbstract : There are many global incentives addressing the rising power of corporations and their social responsibility for society’s well-being. Given that no legal mechanism can enforce corporations to conduct socially responsible business, driving forces to implement Corporate Social Responsibility (CSR) vary significantly in the business sector. READ MORE
-
13. The influence of sustainable development in strategic marketing : How companies use sustainability in their marketing strategy to attract the consumer?
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : Sustainable development is an emerging concept based on three pillars: economic, ecological and sustainable. Indeed, more and more consumers around the world are concerned about including this concept in their way of consumption. Then, on the one hand, sustainable development is an integral part of companies from a legal point of view. READ MORE
-
14. Employees as sensemakers: a case study on perceptions about CSR, employee engagement and organisational identity
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : Employees as sensemakers: a case study on perceptions about CSR, employee engagement and organisational identity. Global warming, , environmental damage and economic and financial crises have put businesses under scrutiny. READ MORE
-
15. A communicative constructionist perspective on corporate social responsibility : using software for understanding and attributing meaning to CSR
University essay from SLU/Dept. of Urban and Rural DevelopmentAbstract : Today, companies increasingly have to address and communicate the impact that their activities and decisions have on the environment and society. This is reflected in particular in the concept of CSR, which is based on the fundamental idea of sustainable and future-oriented business. READ MORE