Essays about: "the impact of cultural differences"

Showing result 21 - 25 of 190 essays containing the words the impact of cultural differences.

1. 21. Cultural differences in the cross-border M&A between Japanese and Swedish companies - A qualitative research on the influence of cultural differences and how the differences are addressed in cross-border M&A between Japanese and Swedish companies

   University essay from Göteborgs universitet/Graduate School

   Author : Anastasiia Chernova; Sueun Jeon; [2022-07-05]
   Keywords : cross–border M A; cultural clashes; organizational culture; Sweden; Japan; national culture; integration; post–acquisition; pre-acquisition;

   Abstract : Cross–border M&As are one of the most widespread entry modes for organizations to enter new markets, and the number of cross–border M&As is expected to increase in the future. Considering the process involves companies from different countries, the cultural aspect is crucial. READ MORE

3. 22. Impact of national culture on company decision-making when implementing sustainability initiatives.

   University essay from Göteborgs universitet/Graduate School

   Author : Tomás Paulos; Fraz Javed; [2022-07-05]
   Keywords : National culture; Sustainability orientation; Implementing sustainability initiative; Company decision-making;

   Abstract : Increasing issues of climate change and society, in general, have increased the importance of sustainability and that is why governments, organizations, and people are focusing on it more than ever. Similarly, international companies are intending to implement sustainability initiatives in different countries they operate but the differences in national culture in a country can affect their decision-making process. READ MORE

4. 23. The impact of coronavirus pandemic on sustainable consumer behaviour: a cross-cultural analysis

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Ekaterina Povedskaya; [2022]
   Keywords : Sustainability; consumer behaviour; pandemic; cultural differences;

   Abstract : The issues of sustainable development began to attract researchers in the second half of the twentieth century. Since then, interest in this topic has only increased. READ MORE

5. 24. The Effect of using Asian Models in Foreign Brands' Advertising in China: A Quantitative Study on Customer Reactions

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Haochang Li; Yutong Pi; [2022]
   Keywords : Asian models; advertising effectiveness; China; Self-Referencing; Cultural compatibility;

   Abstract : In this thesis, a specific dimension of marketing in China for foreign brands is investigated. This was accomplished by comparing the impact of two sets of advertisements on advertising effectiveness - one with Asian models included and one with only models from other ethnic groups. READ MORE

6. 25. Heritage cereals : tasty and sustainable? : acceptance and important qualities of heritage cereals

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Malin Ekblad; [2022]
   Keywords : heritage cereals; consumer awareness; consumer acceptance; consumer preference; food quality;

   Abstract : Heritage cereals, a group of cereals that have not been subjected to modern crop breeding, have been getting attention due to their generally high genetic diversity, traits like high drought and disease tolerance as well as high nutritional values. Knowledge about how consumers relate to heritage cereals in Sweden is limited, and therefore this thesis aims to, firstly, explore acceptance, awareness and preferences among a specific consumer group; students in the agriculture program at the Swedish University of Agricultural Sciences, and, secondly, quality perception in relation to heritage cereals among consumers, bakers and retailers, in a Swedish context. READ MORE