To Chapul or Not To Chapul: A Visual Frame Analysis on Collective Identity of the Gezi Movement

Abstract: This study works on collective identity formation in the Gezi movement by favoring of visual frame analysis, surveys and social media resources. Seeking to understand the linkage among collective identity and the reasons of participation in a demonstration and visual art, I designed a survey on 100 people who involved or supported the Gezi resistance. Then, a visual frame analysis was conducted in order to interpret the dominant frames to show how and why the audience, who involved or supported the movement, interpreted the images on certain variables, which construct the collective identity of the movement: being chapuller.