Essays about: "Alexandra Pull"

Found 4 essays containing the words Alexandra Pull.

  1. 1. Watch out for the 4th screen: exploring user attitudes towards location-based advertisements on smartwatches

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Kitti Alexandra Fabian; [2020]
    Keywords : smartwatch; location-based advertising; attitudes; factors;

    Abstract : Smartwatches are becoming more and more independent from smartphones, with thousands of applications available to smartwatch users. Some businesses already included smartwatches in their marketing initiatives, and it is only a matter of time until advertisers expand to the smartwatch users´ screens. READ MORE

  2. 2. The Influence of Relationships on Podcasts’ Opportunities to Maximize Revenue : A qualitative study exploring podcasts’ opportunities to maximize revenue depending on the relationship to and characteristics of their audiences within Generation Y

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Ellen Schönbeck; Julia Götborg; Alexandra Lindhoff Hankers; [2019]
    Keywords : Podcasts; Form of Monetization; Pre-recorded Advertisement; Sponsorship; Subscription Model; Crowdfunding; Live Podcasts; Merchandise; Relationships; Generation Y;

    Abstract : Background Companies realization of the possibility to target specific audiences in an intimate setting through podcasts, has created a significant expansion of the podcast industry during the last decade. This development has created possibilities for independent podcast hosts to earn revenue. READ MORE

  3. 3. Changing the World through Consumption : The Contradictions of Political Engagement in the Case of Oatly

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Alexandra Mccrow-Young; [2016]
    Keywords : commodity activism; political engagement; online activism; political consumption; Oatly; Sweden; vegan movement; environmental movement; Social Sciences;

    Abstract : In 2014, Swedish oat milk producer Oatly was sued by the dairy lobby LRF Mjölk for their use of marketing slogans such as “It’s like milk, but made for humans” which the dairy lobby claimed painted cow’s milk negatively. Dubbed the “milk wars”, the dispute sparked an intense debate over the political and environmental impacts of dairy production up until and beyond the court’s decision in November 2015. READ MORE

  4. 4. Strategies in use- Theory and practice : A study of teachers’ use of strategies in relation to the guidelines provided by the Swedish National Agency for Education in order to help teachers provide learning strategies for their students

    University essay from Linnéuniversitetet/Institutionen för språk (SPR)

    Author : Alexandra Pull; [2016]
    Keywords : Strategy; vocabulary learning; learning strategies; learner autonomy; teacher; the Swedish National Agency for Education;

    Abstract : The aim with this essay is to examine how relevant the strategies compiled by the National Agency for Education are to English language teachers in Sweden.  The main focus is on the area of strategies in general but in order to go further into depth in a specific area, there is a selective focus on vocabulary learning strategies as well. READ MORE