Essays about: "Chinese online game companies"

Found 2 essays containing the words Chinese online game companies.

  1. 1. How government policies and regulations will affect share prices of online game companies in China

    University essay from Göteborgs universitet/Graduate School

    Author : Haolan Liu; Tianyi Zeng; [2020-07-01]
    Keywords : event study; regulations; policies; share price; Chinese online game companies;

    Abstract : As a fast-developing emerging industry, online game companies are grasping attention from all over the world currently. Although the whole industry grows rapidly in terms of revenues and players, it is still not comprehensively regulated. READ MORE

  3. 2. A Study on the Impact of Virtual Community Characteristic on the Willingness of Chinese Gamers to Participate in Value Co-Creation

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Yanzhi Zhang; [2018]
    Keywords : virtual communities; value co-creation; mobile social games; player communities;

    Abstract : Value co-creation is a popular marketing research topic in recent years, and there were already some studies regarding raising consumers’ involvement in co-creation. However, virtual communities such as online games have seldom been addressed in this topic. READ MORE