Essays about: "Cosmetics Consumers in Bangladesh"

Found 1 essay containing the words Cosmetics Consumers in Bangladesh.

  1. 1. Factors Influencing Consumer Perception Regarding Cosmetics Purchase : A study on Bangladeshi consumers

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Krisnendu Mahalder; Syed Millatur Rahman; [2020]
    Keywords : Perception; Consumer perception; Factors Influencing Consumer Perception; Cosmetics Consumers in Bangladesh;

    Abstract : Aim and method: This study aims to investigate the consumer behavior of the cosmetics customers and the consumer perception about the available local and foreign branded cosmetics products in Bangladesh. To achieve the purpose of the study, an effective mixture of qualitative and quantitative method has been utilized by conducting interviews and online survey with local businesspersons and consumers of cosmetics in Bangladesh respectively. READ MORE