Essays about: "Eco-labels"

Showing result 26 - 30 of 44 essays containing the word Eco-labels.

  1. 26. Objective and Subjective Knowledge as Determinants for the Attitude towards and Consumption of Eco-labelled Food : The Case of Fairtrade Food

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Tobias von Schaewen; [2014]
    Keywords : Sustainability; Eco-labelling; subjective and objective knowledge; attitude; Fairtrade;

    Abstract : Eco-labels are increasingly important to certify food that is produced under sustainable conditions. In this paper variables are analysed that are important for consumers’ purchase decisions of eco-labelled food exemplified by the case of Fairtrade products. READ MORE

  3. 27. Consumers’ Attitude Toward Eco-labels Within the Food Industry: Focus on Generation Y in Europe.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Mathilde Valentine; Valentine Stichelbaut; Mohammed Rahat Hossain; [2014]
    Keywords : Eco-labels; Generation Y; Food Industry; Attitude; Environmental motivations;

    Abstract : Background: Eco-labels have become an important tool in products’ promotion, especially in the food industry, where it is used to promote products with ecological, ethical and/or sustainability attributes that consumers are looking for. Even though researches have demonstrated that consumers develop a positive attitude towards green products, some remain skeptical about green claims from marketers which are sometimes considered as ambiguous. READ MORE

  4. 28. THE IMPACT OF CSR AND GREEN MARKETING ON CONSUMER BEHAVIOR--- ICA KVANTUM BORLÄNGE

    University essay from Avdelningen för ekonomi

    Author : Ruby E 130806 Kashif; [2013]
    Keywords : Key words: Corporate Social Responsibility CSR ; Green marketing; Environmental friendly products; Eco-labels; Grocery retailing; Consumer behavior.;

    Abstract : Aim: The concept of CSR is getting more attention among various fields but there has been a lack of research in enhancing the awareness of CSR within the field of retailing. In order to fill this gap, the aim of this study is to investigate the significance of CSR and green marketing (ecological labels) in the business of retailing while evaluating the affect of it on consumer behavior. READ MORE

  5. 29. Responsible sourcing and transparency in the home textile industry : the case of cotton

    University essay from SLU/Dept. of Economics

    Author : Catarina Holmsten-Carrizo; [2013]
    Keywords : code of conduct; corporate social responsibility; CSR; ethical sourcing; multi-stakeholder initiative; procurement; SSCM; standard; supply chain; value chain ;

    Abstract : CSR, Corporate Social Responsibility, has become increasingly important in a globalised world where the responsibilities of companies and governments are somewhat blurry. The textile industry is an industry where long supply chains and raw material production in developing countries are factors adding to the complexity and difficulties of solving ethical issues. READ MORE

  6. 30. Labelling Sustainability

    University essay from Högskolan i Borås/Institutionen Textilhögskolan

    Author : Frida Johansson; Stella Brandting; [2012]
    Keywords : fast fashion; sustainability; eco-labels; consumer behaviour; CSM; consumption;

    Abstract : The concept of sustainability has become apparent in the fast fashion business. In recent years many companies have started to label the more sustainable garments in order to make it easier for the consumer to make conscious decisions while shopping. READ MORE