Essays about: "Fast Moving Consumer Goods FMCG"

Showing result 6 - 10 of 40 essays containing the words Fast Moving Consumer Goods FMCG.

  1. 6. The Reverse Supply Chains of the Fast-Moving Consumer Goods : The Impacts of Product Returns on Reverse Supply Chains in Sweden

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : M. Hassan Dachan; Shengyun Sherif; [2023]
    Keywords : Supply chain management; supply chain disturbance; product returns; reverse logistics; business-to-business; fast moving consumer goods.;

    Abstract : The unceasing ambition of companies to enhance their profitability, capture novel markets, and address the diverse and evolving needs of customers has led to an irrational surge in production and the exploitative depletion of natural resources. This unwarranted increase in production has, in turn, been accompanied by a rise in product returns by consumers, which, upon reverting to their original sources through the supply chain, has compounded the complexities of the supply chains and precipitated new pressures and burdens on the companies and their supply chains, necessitating their adept management. READ MORE

  2. 7. Insight into cosmetology, emulsions and product development in a Fast-moving consumer good company through the scaling up of a salicylic acid cleanser

    University essay from Luleå tekniska universitet/Institutionen för teknikvetenskap och matematik

    Author : Víctor Benito Olmos; [2022]
    Keywords : Cosmetics; Salicylic acid; face cleanser; FMCG;

    Abstract : Fast-moving consumer goods (FMCG) companies are being an innovative way to develop successful products in the market. This project focuses on the development of a salicylic acid cleanser using the development procedure implemented by a FMCG company, Vivere. READ MORE

  3. 8. Managing Product Allocation in a Scarce and Uncertain Supply Chain : Activities in a FMCG Company

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Adam Wikensten; [2022]
    Keywords : Product Scarcity; Product Allocation; FMCG; Supply Chain; CRM; Produktbrist; Produktallokering; FMCG; Leverantörskedja; CRM;

    Abstract : This case study is investigating the challenge of managing product scarcity in the supply chain by allocating scarce products to customers while maintaining customer relationships in the Fast-Moving Consumer Goods (FMCG) sector. Previous solutions on how to manage the situation of allocating scarce products have been inadequate, highly manual, and timeconsumingwork for all stakeholders. READ MORE

  4. 9. The Changing Face of Dairy

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alissa Baethke; Eva Börnicke; [2021]
    Keywords : Innovation Strategy; Mature Markets; Industry Structure Change; Dairy Industry; Business and Economics;

    Abstract : When an industry has reached maturity, firms operating within the industry can face major changes affecting their operations, on occasion even a holistic change of the entire industry structure. Considering such changes, innovation is identified as a powerful tool to take these changes as chances to stay competitive. READ MORE

  5. 10. Do flagship stores affect your habits and daily routines? A case study on Swedish Match and Löfbergs about brand equity in the FMCG industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Albin Waldeck; Sofie Wiksborg; Olle Stenbäck; [2020]
    Keywords : Flagship stores; brand equity; perceived quality; brand loyalty; brand associations; brand awareness; brand experience; Swedish Match; Löfbergs; fast-moving consumer goods; Business and Economics;

    Abstract : Abstract Purpose: To examine how flagship stores might affect brand equity for brands in the fastmoving consumer goods industry. Methodology: This paper adopts a qualitative research method. READ MORE