Essays about: "Foreign Market Selection institutional"

Showing result 1 - 5 of 6 essays containing the words Foreign Market Selection institutional.

  1. 1. Africa’s Readiness to Welcome Foreign Businesses : A study of Multinational Corporations (MNC) market selection and choice of entry into Emerging Frontier Markets in Africa (EFMA)

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Aiseosa Racheal Oshodi; [2023]
    Keywords : Emerging Frontier Market in Africa; Emerging Market; Frontier Market; Choice of Entry Mode; Multinational Corporation MNC ; Internationalization Strategy; Market Selection.;

    Abstract : The internationalization strategies of multinational corporations (MNCs) in emerging frontier markets in Africa (EFMA) have become a subject of growing interest due to the region's dynamic economic landscape and untapped potential. This study aims to identify the factors affecting MNCs' market selection and mode of entry into EFMA. READ MORE

  2. 2. Trust and Relationship Building during an International Market Expansion : The case of Elekta

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Claudia Roppelt; Carlos Alejandro Royo Trallero; [2017]
    Keywords : Relationships; Trust; Healthcare; Cultural differences; Communication; Brazil; Sweden; Elekta;

    Abstract : Aim: The aim of this study is to investigate how relationships are built in a cross-cultural setting and to identify which interpersonal factors need to be taken into account to guarantee the successful creation of relationships.   Methodology: The method of this study follows a qualitative approach through the gathering of empirical data. READ MORE

  3. 3. The International Market Selection Process of Multinational Enterprises Expanding to Transition Economy Markets

    University essay from Linköpings universitet/Industriell ekonomi

    Author : Martin Håkansson Modin; Gustaf Olofsson; [2017]
    Keywords : ;

    Abstract : The International Market Selection (IMS)process, where firms choose which new market(s) to expand to, is highly important as choosing the right market is paramount to the internationalizing firm’s success. There are benefits in understanding how firms evaluate and select new markets, both for firms with less international experience looking for guidance in their IMS process, as well as for external stakeholders with an interest in attracting companies to a certain market. READ MORE

  4. 4. Market Entry Mode Strategies – A study of Bangladesh Mobile Telecommunication Market for Foreign Companies.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Debashish Barua; Mahmudur Rahman Chowdhury; [2014]
    Keywords : Market entry mode; Entry types; Firm level factors; Country level factors; Bangladesh mobile telecom market.;

    Abstract : Background: Now-a-days, the forces of globalization derive firms to go to international market. When a firm thinks to expand its business outside of the home market, it needs to explore the form of operation through which it will enter into the foreign market. International entry mode research deals with this matter. (Brouthers et. READ MORE

  5. 5. Mode of Entry into Foreign Markets : a Study of Antecedents and Performance Associations

    University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

    Author : Tobias Pehrsson; [2014]
    Keywords : Entry mode; organizational capabilities; institutional theory; post-entry performance;

    Abstract : Export is an important strategy for firms to grow, yet researchers tend to ignore how firms can exploit and develop their resource-based capabilities to improve export performance. Building on the Organizational Capability (OC) perspective, this study develops a novel approach on ways to improve export performance. READ MORE