Essays about: "ICT e-commerce"

Showing result 1 - 5 of 17 essays containing the words ICT e-commerce.

  1. 1. The Implication of E-commerce and Its Impact on the Brand Identity of Bright Dairy : A Bright Dairy Case Study

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Huiming Liang; Xinyi Zhang; Xiaomeng Gao; [2020]
    Keywords : E-commerce; Dairy Industry; Brand Identity; Chinese Dairy; Bright Dairy;

    Abstract : Background: The business scenario has been changed at a rapid pace as the “information communication technology” has changed the course of business. It is observed that “information communication technology” develops new opportunities for the business. READ MORE

  2. 2. Cauldron: A Scalable Domain Specific Database for Product Data

    University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Author : Love Ottosson; [2017]
    Keywords : distributed systems; nosql; big data; e-commerce; distributed systems; nosql; big data; e-commerce;

    Abstract : This project investigated how NoSQL databases can be used together with a logical layer, instead of a relational database with separated backend logic, to search for products with customer specific constraints in an e-commerce scenario. The motivation behind moving from a relational database was the scalability issues and increased read latencies experienced as the data increased. READ MORE

  3. 3. Conversion Rate Optimization of E-Commerce using Web Analytics and Human-computer Interaction Principles : An in-depth Quantitative Approach to Optimization of Conversion Rates

    University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Author : Utsav Kaushik; Antonio Grondowski; [2017]
    Keywords : Conversion rate optimization; A B testing; E-commerce; Quantitative Research; Interaction Design; Human-computer interaction; HCI; Web Design; Statistical Inference; Web Analytics.; Konverteringsoptimering; A B-testning; e-handel; kvantitativ studie; interaktionsdesign; människa-datorinteraktion; MDI; webbdesign; statistisk inferens; webbanalys;

    Abstract : For an e-commerce business to grow, there are many ways one could try to improve the business in order to gain greater reach and increase sales. One of the main goals of such businesses is to convert as many visitors as possible into customers. READ MORE

  4. 4. Digitisations effect on the inflation rate : An empirical analysis of possible digitisation channels

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Viktor Buchheim; Mikael Kedert; [2016]
    Keywords : Digitisation; Digitalisation; Digital technology; Inflation; Inflation rate Automation; E-commerce; Better-informed consumers; ICT-products; CPI; Arellano- Bond;

    Abstract : This thesis investigates the impact of a more digitised economy on the inflation rate. European countries have historically done well in reaching their inflation target. In recent years however, policymakers have been puzzled over low inflation rates that seem to be difficult to stimulate. READ MORE

  5. 5. Adoption of e-Commerce in micro tourism firms located in Umeå

    University essay from Umeå universitet/Kulturgeografi

    Author : Tatevik Gharibyan; [2016]
    Keywords : e-Commerce; micro tourism firms; SMEs; tourism;

    Abstract : A new and an effective Internet business model such as electronic commerce (e-Commerce) has obtained great importance in the tourism industry (Li & Suomi, 2008). e-Commerce has great importance also for small firms. READ MORE