Essays about: "Innehåll"

Showing result 11 - 15 of 740 essays containing the word Innehåll.

1. 11. Influencer Whitelisting & Dark Posts : A Cross-generational Study on Consumers’ Perception and Trust in Social Media Advertisement

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Sofia Zangrande; [2023]
   Keywords : Influencer marketing; influencer whitelisting; dark posts; social media marketing; influencers; consumer perception; message trustworthiness; millennials; gen-z; gen-x; influencer; marknadsföring; sociala medier; konsumenternas uppfattning; meddelandets trovärdighet;

   Abstract : This paper investigates the perception of dark posts in influencer whitelisting (IWL) and their impact on consumers’ trust compared to other forms of sponsored content on social media. The study employed a mixed-methods approach involving a survey with open-ended questions to gather data from participants across different generational cohorts - GenZ, Millennials and Gen-X. READ MORE

3. 12. Can Generative AI Replace Human Communication Professionals? A qualitative study comparing social media content generated by Artificial Intelligence and humans

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Deline Fredriksson; Matilda Eriksson; [2023]
   Keywords : Generative AI; AI visualisation tools; Artificial Intelligence; ChatGPT; DALL·E; Social Media; Content Creation; Digital Marketing; AI-generated content; Social Sciences;

   Abstract : Generative AI is a novel phenomenon, now within the hands of the public. The utilisation of AI has already started replacing human employees in many industries and previous research shows that generative AI have great abilities in creative and communicative contexts. READ MORE

4. 13. Designing Diverse Features to Reduce the Filter Bubble Effect on Social Media

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Ramya Kandula; [2023]
   Keywords : Filter bubbles; recommender systems; diversity; social media; filter bubblor; rekommenderande system; mångfald; sociala medier;

   Abstract : The filter bubble effect has been an active area of research that has been explored in various contexts within social media. Research on recommender system designs within filter bubbles has received a lot of attention, mainly due to its impact on the phenomena. READ MORE

5. 14. The Revision of the Grading Criteria for English in Swedish Upper Secondary School in 2021 : A qualitative document study

   University essay from Karlstads universitet

   Author : Mathilda Asker Kling; [2023]
   Keywords : grading criteria; assessment; English as a FL; curriculum for upper secondary school 2011 revised 2021 ; syllabus; betygskriterier; bedömning; engelska som främmande språk; gymnasieskolans läroplan Gy11 reviderad 2021 ; kursplan;

   Abstract : This document study aims to facilitate an understanding of the differences between the grading criteria for English 5, 6, and 7 (in Swedish upper secondary school) before 2021 and after. It also aims to facilitate an awareness of reactions to the changes among actors within the educational system. READ MORE

6. 15. Integrating biomass gasification with electric arc furnace steel making

   University essay from KTH/Energiprocesser

   Author : Filippa Andersson; [2023]
   Keywords : Electric arc furnace; EAF off-gas; gasification; CCU; process integration; Ljusbågsugn avgasrök; ljusbågsugn; förgasning; kolavskiljning; process integration;

   Abstract : Utsläppen av växthusgaser ökar över hela världen och nya tekniker används för att minska utsläppen. 7% av utsläppen kommer från stålsektorn. 25% av världens stålproduktion görs via återvinningstekniken ljusbågsugn. Genom återvinningsprocessen släpps det ut 500kg CO2 per ton producerat flytande stål. READ MORE