Essays about: "Internationalisation FASHION"

Showing result 6 - 9 of 9 essays containing the words Internationalisation FASHION.

  1. 6. Environmental sustainability in the fashion industry "A company is no more sustainable than its supply chain"

    University essay from Göteborgs universitet/Graduate School

    Author : Torbjörn Johansson; Hanna Månsson; [2013-07-05]
    Keywords : Environmental sustainability in the fashion industry; Filippa K; intermediary; fashion supply chain; China; internationalisation externalisation framework; sustainable supply chain management;

    Abstract : Sustainable supply chain management has come to be vital, especially considering the importance of having a fully traceable supply chain, particularly regarding textile production in Asia. Current research has observed a lack of qualitative site studies, in order to acquire a more complete understanding of the interrelationships between strategy, risk management, and transparency throughout the supply chain. READ MORE

  3. 7. A Retail Expansion in the UK : A qualitative analysis of smaller Scandinavian fashion companies' expansion options and market potentials in the UK market

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Sara Fast; Mirjam Ling; [2011]
    Keywords : International Marketing; Internationalisation; Fashion Industry; Foreign companies establishment in England;

    Abstract : The fashion industry has become an industry with high attention, and in recent years Swedish fashion has become a strong name internationally. At the same time, it is a competitive industry where smaller fashion companies are competing with big clothing chains. READ MORE

  4. 8. Key success factors : The internationalisation of Swedish fashion companies

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Stefan Lind; Jerry Knudsen; [2008]
    Keywords : Marketing; Branding; Country of Origin; Uppsala model; Internationalisation; Psychic distance; Fashion; Icons; Made in Country Brand Model; One- Person Decisions.;

    Abstract : Background: The Swedish fashion market today quickly becomes too small, even for the new companies, and they are quick to take the step abroad and launch their internationalisation process. With a focus on the four Swed-ish fashion companies Filippa K, Acne Jeans, Nudie Jeans and Whyred, we have analysed how these representatives of the industry have interna-tionalised themselves. READ MORE

  5. 9. Internationalisation of Swedish Fashion : A Study of Small Sized Fashion Design Companies

    University essay from Företagsekonomiska institutionen

    Author : Marie Göransson; Celia Lindh; [2006]
    Keywords : ;

    Abstract : Swedish fashion export has increased by eight percent during the year 2005 and the industry turnover of 7.8 billion SEK is higher than ever. Swedish design is thereby securing its position as a future upholder of Swedish economy. READ MORE