Essays about: "Internationalization as a strategy process"
Showing result 11 - 15 of 60 essays containing the words Internationalization as a strategy process.
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11. Data assets in digital firms and ICTs : How data strategy shapes the process of internationalization
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : Digitalized companies are adding complexity to the theory of internationalization. In order to gain momentum in a foreign market, knowledge about specific regional aspects and customers’ behavior is crucial. In a modern business environment, data supports decisions, enhances performance, and contributes to innovative business models. READ MORE
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12. "The Jungle Telegraph" : A qualitative case study about the challenges for Swedish B2B Small and Medium-size Enterprises when entering the Sub-Saharan market
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : As developed markets have become saturated to a greater extent, companies have instead targeted emerging economies. In recent years, a substantial number of companies have recognized the opportunities in the Sub-Saharan market, which has led to an increasing number of foreign firms entering this market. READ MORE
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13. Internationalization of Financial Technology Start-ups (Fintechs) : Evidence from Ecuadorian case studies
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : In the past decade, the financial industry has been criticized to lack a faster digital transformation to provide more efficient services, where FinTech (a neologism generated from the contraction of “(Fin)ancial” and “(Tech)nology”) start-ups or fintechs represent a paradigm shift to reinvent the industry. FinTech is gaining attention in multiple academic disciplines, however, it was found that it has been neglected from the international business discipline to understand the internationalization process of fintechs. READ MORE
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14. International entrepreneurship orientation within Swedish born global companies in the ear- and headphone industry
University essay from Södertörns högskola/FöretagsekonomiAbstract : We have all read about the rapid development of today’s business landscape as well as the increase in globalization. Companies are forced to operate in new ways in order to stay competitive. At the same time, globalization has opened up new business opportunities for companies. READ MORE
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15. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market
University essay from Göteborgs universitet/Graduate SchoolAbstract : As the world has become more integrated with governments lowering trade barriers, regulations and with advancement in technologies, the internationalization of SMEs have been seen to rise. Through internationalization, SMEs are able enhance their capabilities, competencies, expand their customer base, increase their production capacity, profit and growth. READ MORE
