Essays about: "Level of Nudity"

Found 2 essays containing the words Level of Nudity.

1. 1. Is Sexism in Advertising really Necessary? : A quantitative study about Women's Attitudes towards Quality Attributes within the Female Fast Fashion Industry

   University essay from Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013)

   Author : Frida Nyström; Mimmi Forsberg; [2020]
   Keywords : Advertising; Sexism; Quality Attributes; Fashion; Kano; Objectification; Femvertising; Gender Stereotypes; Gender; Sex; Female Fast Fashion Industry;

   Abstract : Advertising is constantly surrounding us in different shapes, meaning that companies need to stand out in order to invoke people's attention. Advertising reflects the society's current norms which means that the media and society's values affect each other (Fagerström & Nilsson, 2008). READ MORE

3. 2. Consumers' Attitudes Toward Sexual Appeal in Advertising

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Jakob Hedström; Johanna Karlsson; [2017]
   Keywords : Sexual Appeal; Advertising; Young Consumers; Level of Nudity; Gender of the Consumer; Gender of the Model; Culture; Personality; Consumers’ Attitude; Sexuell marknadsföring; reklam; unga konsumenter; nakenhetsnivå; konsumentens kön; modellens kön; kultur; personlighet; konsumentattityd;

   Abstract : To use sexual messages in advertisements are becoming more common by each day, it is known as a method that can be highly effective to influence consumers’ attitudes. However, it is important to carefully consider how the appeal is used as high levels of sexual appeal can be perceived as unethical or offensive to consumers. READ MORE