Essays about: "Market Factors"

Showing result 1 - 5 of 3294 essays containing the words Market Factors.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  3. 2. The Price of Power: A quantitative study of price elasticity of demand during high electricity prices in Southern Sweden

    University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

    Author : Joel Berg; Lisa Johnsson; [2024-02-12]
    Keywords : ;

    Abstract : Unprecedentedly high electricity prices became a pressing issue for consumers in 2021-2022, causing political debate and shedding light on the hourly electricity prices. Out of the four Swedish electricity areas created to facilitate an effective electricity market, this thesis will focus on SE3 and SE4 in the South of Sweden, which experienced the highest prices in 2021-2022. READ MORE

  4. 3. Mortgage Information and Consumer Understanding : A Study of Swedish Banks

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Gustav Andersson; Ludvig Borges Månsson; [2024]
    Keywords : Mortgage; communication; banks; financial sustainability; consumer behavior; CSR;

    Abstract : The purpose of this essay was to examine and see how communication betweenbank and customer in the Swedish mortgage market is processed. Several theoriesthat have been used in this study highlight how consumers think when they makefinancial decisions. READ MORE

  5. 4. Medlemmarnas värderingar i ett lantbrukskooperativ : en studie om medlemmarnas upplevda värde i förhållande till ålder

    University essay from SLU/Dept. of Economics

    Author : Charlotte Alicia Möller; Märta Wässman; [2024]
    Keywords : kooperativ; upplevt värde; medlemskap; lantbrukskooperativ; mänskliga värderingar;

    Abstract : Sverige har idag omkring 1,2 miljoner företag varav drygt 58 000 klassas som jordbruksföretag. Sedan år 1990 har antalet jordbruksföretag i Sverige minskat med 40 %, vilket delvis kan förklaras av den produktionsförändring som sker samt pressade priser på bland annat insatsvaror. READ MORE

  6. 5. Challenges for Artificially Intelligent Medical Devices in the Nordics and Suggested Strategies to Respond

    University essay from Lunds universitet/Innovationsteknik

    Author : Alva Rampe; Linea Holström; [2024]
    Keywords : Artificial Intelligence; Medical Device; HealthTech; Innovation Barriers; Technology and Engineering;

    Abstract : With aging populations, unequal access to care, and shortages of staff, healthcare systems today are facing many challenges. Technology advancements, with artificial intelligence (AI) in particular, have been one of the main drivers of innovation in multiple industries. READ MORE