Essays about: "Marko Stugbäck"
Found 1 essay containing the words Marko Stugbäck.
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1. Selecting the Right Strategy : How are user innovations linked to the product life cycle for mature industries
University essay from Blekinge Tekniska HögskolaAbstract : Companies are dependent on continuously provide the market with new products to keep its market position and profitability level. The companies examined in this thesis are two bigger Swedish enterprises that have a long history in a mature business-to-business context providing industrial goods to the market. READ MORE
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