Essays about: "Master Thesis on trust e-commerce"

Found 3 essays containing the words Master Thesis on trust e-commerce.

1. 1. E-loyalty in fashion e-commerce : an investigation in how to create e-loyalty

   University essay from Institutionen för marknadsföring (MF)

   Author : Ellinor Hansen; Erika Jonsson; [2013]
   Keywords : e-commerce; e-loyalty; e-satisfaction; e-trust; e-service quality; online fashion industry;

   Abstract : The e-commerce is growing among customers and also the companies are more active online. One industry that focuses on customer experience is the online fashion industry. In Sweden, the half of the population has at some time shopped clothes and footwear online. READ MORE

3. 2. Electronic Commerce : -In Customer Service We Trust

   University essay from Ekonomihögskolan, ELNU

   Author : Markus Svensson; Viktor Petersson; [2011]
   Keywords : customer service; customer service online; E-commerce; electronic-commerce; trust; trust online.;

   Abstract : Master Thesis in Business Administration and Marketing, School of Economics at Linnæus University, 4FE02E, Spring 2011  Authors: Viktor Petersson and Markus Svensson  Tutor: Åsa Devine  Examiner: Sarah Philipsson  Title: Electronic Commerce - In Customer Service We Trust  Background: Technological innovations have changed the business environment, and using E-commerce has increased in importance over the last decade. Two aspects that have been discussed within E-commerce are the possibilities and concerns of offering customer service and communicate trust towards customers. READ MORE

4. 3. The Important Factors influencing Brand Loyalty in Small E-Commerce Business: A Study of Thai Small E-Commerce Companies through Entrepreneurs’ Perspective

   University essay from Akademin för hållbar samhälls- och teknikutveckling

   Author : Sasawan Heingraj; Varin Luenglertkul; [2011]
   Keywords : small e-commerce business; brand loyalty; e-loyalty;

   Abstract : Date: June 3rd, 2011 Course: Master Thesis EFO 705, International Marketing Tutor: Johan Grinbergs Authors: Sasawan Heingraj (851007) and Varin Luenglertkul (840622) Title: The Important Factors influencing Brand Loyalty in Small E-Commerce Business: A Case Study of Thai Small E-Commerce Companies Problem: As the competitions in Thai e-commerce market are intense, price war is used as one strategy to compete competitors. To gain higher profit margins, brand loyalty is a key factor relating to companies’ success. READ MORE