Essays about: "Sample Questionnaire in limitations of a study"

Showing result 11 - 15 of 28 essays containing the words Sample Questionnaire in limitations of a study.

  1. 11. The influence of celebrity endorsement through social media on impulsive buying in Sweden

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Halima Abedin Jitu; MD Atiqur Rahman; [2020]
    Keywords : Celebrity; Consumer behavior; Endorsement; Impulsive buying; Social media.;

    Abstract : Aim The authors seek to explore the impact of celebrity endorsement through social media on consumer behavior, specifically on impulsive buying. Methodology The quantitative research approach was adopted, and a questionnaire was administered to university students in 3 cities (Gavle, Uppsala, and Stockholm). READ MORE

  2. 12. Exploring the Impact of the Project Management Office on Project Performance, A Quantitative Study

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Sebastian Andrén; Mohamad Sahyouni; [2019]
    Keywords : Project Management; Project Management Office; Project Management Organization; Project Performance; Project Success; Critical Success Factors; Project Office; Project Management Office Value; Organizational Performance; Competing Values Framework;

    Abstract : Purpose - The purpose of this study is to explore the relationship between the establishment of a Project Management Office and project performance. Particularly, whether or not the establishment of a Project Management Office leads to enhanced project performance in project based organizations. READ MORE

  3. 13. The “sweet” process of Amae and its link to attachment: a cross-cultural study comparing Japanese speaking and non-Japanese speaking individuals

    University essay from Lunds universitet/Institutionen för psykologi

    Author : Katia Guérin; [2018]
    Keywords : Amae; attachment; indigenous concept; culturally unique; emotion; cross-cultural; Japanese speaking; non-Japanese speaking; 甘え; 愛着; 日本特有; 感情; 異文化; 文化の違い; 日本語; 外国語; 甘え尺度; 愛着尺度; Social Sciences;

    Abstract : 日本だと、「甘え」は日常用語だが、外国語に訳せないことで、心理学で長年注目されている。日本特有な概念ではないかと考える研究者もいる。また、甘えと愛着が親密な概念と考えられる。そのため、本研究では、異文化に違いがどれぐらい甘えに影響するかと、甘えと愛着の関係を調べる目的だった。甘え尺と愛着尺を組み合わせたオンライン調査が作られ、英語と日本語で回答していただいた168人を分析した。結果、日本語の喋れる人や喋れない人に意外な差が出た。しかし、この差が単なる異文化か別な原因か、さらに研究する必要がある。.. READ MORE

  4. 14. Online customer experience, satisfaction and repurchase intention for online clothing retailing

    University essay from Göteborgs universitet/Graduate School

    Author : Johanna Nilsson; Olle Wall; [2017-06-30]
    Keywords : Online shopping; Online Customer Experience; Clothing retailing; Satisfaction; Repurchase intention; Fulfillment reliability;

    Abstract : Purpose – The purpose of this study is to describe and analyze the factors of online customer experience and test their effect on satisfaction in an online clothing retailing context. Additionally, the purpose is test the relationship between satisfaction and repurchase intention within this context. READ MORE

  5. 15. Credibility of Green Marketing in the Fast Fashion Industry

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Olivia Hagman; Ida Segerqvist; Sofie Wahlström; [2017]
    Keywords : ;

    Abstract : Purpose - Existing literature about consumer perception has received substantial notice in the field of psychology. However, less is known about consumer perception of green marketing. To address this absence, this thesis aims to investigate how credible consumers perceive green marketing to be, in the context of the fast fashion industry. READ MORE