Essays about: "Simon B. Lindbo"

Found 2 essays containing the words Simon B. Lindbo.

  1. 1. The IPO Process as a Hybrid Temporary Organization - Coordinating common ground between the firm, investment bank and legal adviser through cross-boundary mechanisms

    University essay from Göteborgs universitet/Graduate School

    Author : Linus Liljeqvist; Simon B. Lindbo; [2020-06-24]
    Keywords : IPO process; hybrid temporary organization; cross-boundary coordination; common ground for knowledge sharing; display and representation practices; clear role structure; firm; investment bank; legal adviser;

    Abstract : The initial public offering (IPO) of a firm is a complex process including an intricate network of actors that assure the publishing of firms and stock emittance. This paper explores the IPO process as a temporary organization and through 29 interviews with experienced IPO actors, create an empirical map that is divided into three phases and two workstreams. READ MORE

  3. 2. What implications does an omnichannel strategy have on customer loyalty for fashion retailers in Sweden?

    University essay from

    Author : Simon Barly Lindbo; Yara Galouk; Stefan Susa; [2018]
    Keywords : Omnichannel; Fashion; Sweden; Customer Loyalty; Retailer;

    Abstract : This paper is about the omnichannel marketing strategy, defined by Levy, M., Weitz, B., and Grewal, D. (2013) as, “a coordinated multichannel offering that provides a seamless experience when using all of the retailer’s shopping channels”. READ MORE